July 31, 2017

Security, Security Related

Reading Time: 5 minutes

The long and short of it is that Internet security will always be a forefront topic in this industry. That’s a reflection of both the never-ending importance of keeping data secure given the predominance of e-commerce in the world today and the fact that cyber hackers will never slow in their efforts to get ‘in’ and do harm in the interest of making ill-gotten financial gains for themselves. So with the understanding that the issue of security / attacks / preventative measures is never going to be moving to the back burner, let’s move forward to discuss what the consensus among web security experts is – namely, that DDoS Attacks are likely to occur at an even higher rate than previously for the remainder of 2017. Here at 4GoodHosting, in addition to being one of the best web hosting providers in Canada we’re very active in keeping on top of trends in the Web-based business and design worlds. as they tend to have great relevance to our customers. As such, we think this particularly piece of news is worthy of some discussion. Let’s have at it – why can we expect to see more DDoS attacks this year? Data ‘Nappers and Ransom Demands As stated, IT security professionals predict that DDoS attacks will be more numerous and more pronounced in the year ahead, and many have started preparing for attacks that could cause outages worldwide in worst-case scenarios. One such scenario could be – brace yourselves – a worldwide Internet outage. Before you become overly concerned, however, it would seem that the vast majority of security teams are already taking steps to stay ahead of these threats, with ‘business continuity’ measures increasingly in place to allow continued operation should any worst-case scenario come to fruition. Further, these same insiders say that the next DDoS attack will be financially motivated. While there are continued discussions about attackers taking aim at nation states, security professionals conversely believe that criminal extortionists are the most likely group to successfully undertake a large-scale DDoS attack against one or more specific organizations. As an example of this, look no further than the recent developments regarding Apple...

July 17, 2017

Domain Related, Hosting Related, SEO Related

Reading Time: 7 minutes

You’ll find many business owners (or their e-commerce shot callers) that are proponents of having multiple domains for a single venture. Others will insist it’s an unnecessary expenditure if you utilize and position for your single domain with maximum effectiveness. For the average person, being able to make the correct determination here may well be beyond what they’re able to objectively determine, so let’s spend a little time this week to help those of you asking ‘is it better to have multiple domains and websites for a business?’ Here at 4GoodHosting, it’s our mix of solid hosting, competitively priced packages, and excellent customer support that makes us a good Canadian web hosting provider, but we feel another aspect that sets us apart is the level of insight we have into our industry and all of the subject offshoots that come from it that will be of interest to our customers. Having multiple domains means carrying more than one website for the same company. The general logic is that it’s especially wise to do so if you have a product or service that appeals to different audiences. A site that’s tailored to the viewing / interacting / purchasing preferences of each respective target audience. Typically you will aim to customize the messaging, sales content and collaterals, and other marketing strategies so that they’re more likely to be ‘hooks’ for that demographic. For example, a website for communications professionals will use a different approach than one for a staffing agency, for example, and this means that so a cross-over product (e.g., copy / scan / fax machines) might prove to be challenging to pitch effectively on a single site. It’s in these situations where the business will often consider having 2 (or more) sites with different domains so as to maximize the effectiveness with which they promote themselves to multiple specific buyer demographics. From the SEO Standpoint Only Should you take the decidedly narrow view and only consider search engine optimization (SEO), any reputable SEO expert will advise you that multiple domains can hurt your page ranking. That’s because having several keyword-rich domains pointing to your website is of no real specific...

July 10, 2017

Domain Related

Reading Time: 7 minutes

Being up and open on the information superhighway isn’t a set-it and forget it kind of deal. Every good Canadian web hosting provider will offer their customers what they consider to be the best and most intuitive control panel for site updates when and as needed. Here at 4GoodHosting, we’ve always seen cPanel to be the best choice and recently they’ve made a good thing even better with significant upgrades to their email hosting capacities. This week let’s talk about some of the awesome features that have been rolled out to make hosting email on a cPanel & WHM server a breeze for webhosting providers, system administrators, and cPanel users. cPanel & WHM Version 58 SubAddressing SubAddressing (or ‘plus addressing’) refers to the name of an email that incorporates a ‘+’ as part of the destination user. Subaddressing optimizes the filtering of emails out of your inbox without having to configure filters for each sender. It’s definitely useful for system administrators and more standard cPanel users. You know what it’s like in some instances when you sign up for a user account from any service provider or retailer. You’ll then be bombarded with future ‘offer’ emails and the like, but by using an address like denos+partyrentals@domain.tld to filter them all into a folder named ‘partyrentals’ at my email account denos@domain.tld. Plus you can also track who is sharing your email address with other companies as well with the fact each address acts as a unique one. One quick thing to note here is you don’t create the folder before you use this address you do have to go to the server and manually subscribe to the new folder. MDBox MDBox continues to be a hit with system administrators, and the list of reasons why you should convert from Maildir to MDBox is long. Both are storage formats used by the mail application on cPanel & WHM servers, called Dovecot. There are more than a few differences between them, but the one that necessitated adding support is that email stored with Maildir uses a simple 1-to-1 format, while MDBox employs what they call a many-to-1 format. For your average Joe cPanel...

July 5, 2017

Domain Related, Hosting Related

Reading Time: 7 minutes

Generally speaking, if you’re an information technologies trend that’s given an acronym then you’re a part of the mainstream understanding, or are soon to be a part of it. The latter part of that definitely applies to artificial intelligence. If you’re not explicitly aware of what ‘AI’ stands for, it’s only a matter of time until you do. Further, if you think that digital assistants like Siri are encompassing the cutting edge of artificial intelligence technology, you’re very much mistaken. They are in fact examples of artificial intelligence, but voice-recognition based software that access the information on the web based on those recognized prompts is but the tip of the iceberg of what’s coming. Nonetheless, they serve as good and fairly commonly recognized examples of the basic premise of AI; you have a source of deductive reasoning integrated into your devices(s) and it goes through those deductions ‘intelligently’, despite being an ‘artificial’ being. Here at 4GoodHosting, we’re firmly established as a good Canadian web hosting provider, but we’re also keenly interested in staying on top of trends in the digital world that - and particularly ones that are set to make big waves. AI is definitely one of them, so this week we’re going to discuss specific AI applications that are going to be coming to the forefront in a big way over the coming years. A significant part of the digital revolution circles around the consumerization and digitization of everyday lives. No revelation there. Whether it’s healthcare, education, government, or the corporate world, it’s going digital in a big way and being tailored towards a more consumer-centric acquisition model. Front and centre are cloud computing, virtualization, user mobility, and a good many more of them. Data is already everything in regards to these trends, and it’s going to be even more so. Driven by the Internet of Things, the average total amount of data created (and optionally stored) by the majority of devices is predicted to reach 600ZB per year by 2020, and that’s even higher than what industry predictions were for this trend just 2 years ago in 2015. Data of course needs to be created first, and...

June 26, 2017

Domain Related

Reading Time: 6 minutes

Elon Musk is by and large a household name these days, not only for his creation of the first widely-used digital payment alternative in PayPal but also for being the engine behind the Tesla line of high-end electric vehicles. PayPal is well established, but Bitcoin is moving out of the shadows of the could-be class of digital technologies and yet next to no one will know who Satoshi Nakamoto is. He’s the man who developed Bitcoin in 2009, and he’s acknowledged to be something of a ‘mysterious’ figure in the tech world. Here at 4GoodHosting, we’re a top Canadian web hosting provider, but we’re also keenly attuned to how many of your clients are operating e-commerce websites. Bitcoin is something of a buzzword these days, and as it continues to gain momentum there’s more than a few who are wondering how easy or not it will be to adapt Bitcoin as a payment method for customers. Bitcoin is what’s come to be known as ‘cryptocurrency’ that is based on blockchain technology, rather than being regulated by a national currency, Bitcoin is considered by its proponents to provide unmatched privacy and security when compared to other currencies or payment systems, and without transaction fees or taxes. Where it’s iffy is that some of these same advantages also make Bitcoin appealing to those conducting criminal business online. In addition, security issues with Bitcoin exchanges and wallets contribute to its extreme volatility. Still, its growing popularity cannot be denied, and we bet that it will continue to make inroads into the e-commerce world A cryptocurrency is a subset of digital currency that is decentralized and structured on a set of algorithms and protocols that enable a peer-to-peer, cryptographically based payment mechanism, medium of exchange and store of value. It’s independent of external monetary value influences, and as such presents a more organic, interpersonal buyer / seller experience. Independent Currency Bitcoin’s currency supply is created through “mining,” and transactions with it are conducted peer-to-peer before being verified by network nodes. The blockchain is where each transaction is recorded in a public database. Blockchain technology is based on the concept of a distributed database, in...

June 19, 2017

Domain Related, Hosting Related

Reading Time: 5 minutes

With the way the business and private worlds both are ever more relying on digital capabilities, it’s really no surprise that data centers are constantly growing and evolving to take on the increasing demands being asked of them. It’s a trend that doesn’t look to be slowing down anytime soon, and as seeing to it that data centers are expanded in the smartest and most foresighted manner is very much a priority in the IT management world. Here at 4GoodHosting, in addition to being a reputable Canadian web hosting provider we’re also keenly interested in the workings of our industry as a whole and both keeping on top of and being responsive to trends in the industry. This is one that is immediately relevant to us, and so today we’ll take a look at what experts predict will be the nature of data centres in the not-too-distant future. The popular belief is that over the next 3 years, we’ll see the conclusion of a trend that has promoted change in almost every area, with networks, servers, and storage having been altered very drastically in a very short period of time. Folks like us will need to ensure our data centres are ready by focusing on networks, software, hardware (including servers), and storage. Preparing these crucial components of our data centres well in advance of the coming demands is supremely important. Here’s 5 developments we believe we can expect to see with regards to data centres Hyper Convergence Infrastructure Systems There are greater numbers of different infrastructure systems than ever before, but hyper-converged infrastructure systems are increasingly the top choice for data center operators. Hyper-converged infrastructure systems are software driven systems that combine networking, storage, and other technology to enable the virtualization of the infrastructure system. By utilizing commodity computing, the system is able to streamline processes and maintain lower operating costs while still being administered by an individual hosting company. This essentially creates a nice consolidating of services and resources into a single system. Certain critics do question whether or not hyper-converged systems have the ability to keep up with technological advances, especially considering the number of different components bundled...

June 12, 2017

Domain Related

Reading Time: 7 minutes

You’ve probably all heard a story or two where someone foresaw the popularity of a particular term or name that would be associated with a specific subject matter. They then proceeded to purchase it as a .com or other extension domain name, and before long they flipped it off to a very qualified and desperate buyer who absolutely HAD to have it for their business. While not the most well known such transaction, the biggest one was when someone made $35,000,000 for VacationRentals.com. Here at 4GoodHosting, we are a top web hosting provider in Canada, but our ‘worth’ is nowhere near such a lofty sum. With that understood, however, we do know quite a bit about buying domain names and how it’s rarely the windfall some people expect it to be. However, when the domain trade is done right and you have a little bit of luck, it is an enterprise where particularly lucrative deals are certainly not unheard of. The tactic is straightforward: domain names are purchased with the prospect of reselling them at a significant profit. The trick, of course, lies in securing domains that may be valuable to deep-pocketed buyers, like a large company, somewhere down the line. Today we’re going to discuss all the important facts and terms on the topic of selling domain names for a profit, as well as taking a look at some impressive examples of crazy high sale prices for publicly traded .com domains. Selling a domain Domains are nonmaterial goods. Accordingly, when they are sold the only transaction taking place is the actual transfer of the domain rights between users. With the exception of any instance where there is a copyright or trademark violation, pretty much any domain name can be bought or sold. However, generic domain names, such as car.com or computer.com, are not legally protected and as such can be reserved by anyone. The value of a domain is determined via a specific evaluation process. The obvious part of that would be in understanding that traders will find domains that are indexed on Google and highly ranked to be particularly attractive. (Here is a very useful free Google Index...

June 8, 2017

Domain Related

Reading Time: 6 minutes

There is a definitive difference between having users download your app and then having those users actually use your app. Surveys suggest that 80-90% of users will remove an app from their device after only one go-round with it, and most of us will recollect one or more instances where this has been true for us too. With this drop rate understood, it’s clearly more important than ever for app developers to make sure their first impression with a user is a powerful one. Here at 4GoodHosting, our expertise is what’s made us a top Canadian web hosting provider, and we admire those who’ve made also made smart design and UX choices for their digital products. Here are 5 things every developer must NOT do in the interest of retaking users past the original download of the app: Pre-Registration: The appeal of having a user to register with your app before they use it is well understood. You’ll be able to gather information about them and use that info to personalize their experience or to ramp up your marketing efforts with specific focuses. However, when you come to understand that over 50% users will abandon an app if they have to register before exploring its features it’s quickly something that you’ll decide against. A tip - consider delaying the registration process until they either want to access a specific part of your app that is reserved for registered customers only, or they’re aiming to open your app for the second time. In addition, anyone who chooses to integrate social media into the login process should always allow users the option of registering without integrating their social media profiles. Constant sharing of their activities with their social networks is undesirable for many users. Long input forms: Mobile devices feature small displays. There will typically be only enough room for 2-4 input fields before the user will need to scroll down. Keep in mind as well that typing on a mobile touch screen can be difficult when the user is walking or in another form of motion, and some people have to little-to-zero tolerance for any errors or strange auto-corrects. Making it...

May 31, 2017

Domain Related, Hosting Related

Reading Time: 5 minutes

The last 3+ years or so has seen some very useful web development application tools being introduced to streamline the process of both creating and further developing websites. Here at 4GoodHosting we are always keen to offer more to our clients as part of being a quality Canadian web hosting provider, and we know that more than a few of you are the webmaster behind your website. In this week’s blog we are going to offer our recommendations on some of them that have really made the grade in our opinion and have much promise in allowing you to develop and expand upon your website. Developer Tools Notepad ++ - Choosing Notepad to write or edit your code is still a viable option, but there’s the potential to increase your productivity and efficiency with Notepad++. Among the more notable improvements with ++, it has syntax highlighting and syntax folding features that simplify the process of weeding out bugs, and a well designed tabbed interface allows you to work on multiple documents. In addition, Notepad++ boasts an auto-completion feature that makes writing code that much faster (relative to using Notepad). Notepad++ is available as both a full install and as a portable app. FileZilla - FileZilla is regarded as one of the best free FTP, SFTP, and FTPS clients around. Aside from being available for multiple platforms (Mac OSX, Linux, & Windows), it is relatively easy to navigate and use. It’s optimized for allowing webmasters to manually backup the files on their sites’ FTP servers and while FileZilla is only available as a full installer, it’s still really a top notch tool and worth the space if you’re especially active. Database Browser - This free tool lets you easily connect to databases, as well as modify data on your DBs and export or import data plus run SQL scripts any time you like. Notable supported database servers include MS Sql Server, ODBC, Oracle, MySql, BDE, SQLite, Firebird, and Interbase, among others. Like Notepad++, the program is available as both a portable app and full Windows installer. XAMPP - XAMPP gets high marks for the fact it is an extremely important tool...