
Numbers are an absolute and inflexible reality if you’re a retailer and your livelihood depends on selling whatever it is you have for people. Most people who set up an eCommerce business will have determined there’s going to be a demand for that product or service, but where numbers quickly become supremely relevant is in how many orders start coming in via the website. Not how much business you’re doing, but with a really focus on the exact number of orders being placed. Both the viability and the growth of the business depend on that being a sufficiently high number. As this relates to a dedicated server for eCommerce business in Canada there’s another number that’s pivotal to success. It’s the number of site visitors who remain on the site and proceed to product pages after arriving at the landing page. Stats are numbers, and those who don’t stay are going be contributing to a very unappealing stat. That’s the website’s bounce rate, a representation of how many people leave the site within a short time of arrival. It’s always been the case that If pages are slow to load then people tend to be short on patience. And they’ll leave and go elsewhere. When you’re in eCommerce the major issue there of course is that they’ll end up going to one of your competitor’s websites. A big advantage with a dedicated server hosting for eCommerce in Canada is that pages always load fast. That kind of consistency is really the biggest draw for small businesses in as far as why they’d want to get dedicated server web hosting for their site. There’s plenty of others too, and we’ll detail some of them here. It will always have a higher price point attached to it, but for so many eCommerce businesses it’s money well spent because it directly equates to more customers being on the site and greater numbers of them placing orders. Many people who are taking a business online will be product experts, but won’t have nearly the same understanding of what type of web hosting is best. So with this week’s blog entry we’ll go over what...





