Windows 7 End Time Reminders On Their Way for PCs Starting Next Month

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It would appear that a good many personal computers out there are still running Windows 7. If they weren’t then we can assume that there wouldn’t be the need for Microsoft to take the action they’ll be taking soon – sending out reminders to PC users still running this admittedly archaic OS that the end is nigh. Microsoft is calling them ‘courtesy reminders’ and while the message doesn’t go so far as to say what’s really the message – update your operating system or your device will become by and large inoperative – it certainly implies as much

Now admittedly as a leading Canadian web hosting provider we’re the type to be updating our OS systems just as soon as the opportunity presents itself each time, but we’re also able to go ahead and imagine that many of our clients will have friends or family members who don’t have the need to be equipped with the latest and greatest in computing technology. As such this might be a prompting to tell those people not to ignore anything that pops on their screen talking about the end of Windows 7.

So what’s all this going to involve? Not a whole lot really, but it’s worthwhile to take something of longer glance at why this is necessary and what PC users can expect if they’re still rocking Windows 7.

Friendly, yet Persistent Reminders

Microsoft has stated that starting in April if you are a Windows 7 user you can expect to see a notification appear on your Windows 7 PC a number of times over the next month. The hope is that one or more of them will be all it takes to make you aware that Windows 7 will officially be unsupported as of January 14, 2020.

As you might expect, users will be able to reject future notifications by selecting a ‘do not notify me again’ option, or if they’d prefer to know a little bit more about why their favorite OS (we have to assume there’s a reason they’ve resisted updating for so many years) is going the way of the Dodo Bird then there’ll also a be a ‘learn more’ button.

FWIW, the same thing happened with Windows XP a few years back. That OS went extinct fairly smoothly, so the expectation is that the same thing will happen here. Just in case that’s not the way it goes, however, Microsoft is trying to be proactive. The Windows 7 notices will appear eight months earlier than those XP warnings.

One big difference will be in that it was only in March of 2014, just a month before XP’s expiration, that Microsoft began placing on-screen reminders of the impending date. After that, they came monthly. Should Microsoft follow the same schedule and cadence, it should begin pushing notices to Windows 7 on April 14 before repeating them on the 14th of each month following.

Accelerated Schedule

The issue behind this sped-up schedule regarding the whole thing is that – believe it or not – Windows 7 is still surprisingly relevant. Check out this stat from Computerworld; it’s estimated that Windows 7 will still be powering more than 40% of all Windows personal computers at the end of January 2020.

If that’s correct, that number is quite a bit higher – about 35% – than the one attached to Windows XP when it was coming to the end of its working life. It would seem that Microsoft’s logic in starting to send out this reminders earlier is that it will reduce the larger fraction of Windows 7 systems before support ends.

As recently as 5 years ago Microsoft pushed on-screen alerts only to systems maintained using Windows Update, working with the knowledge that most small businesses and the like would be utilizing that resource. Windows 7 PCs managed by enterprise IT staff using Windows Server Update Services (WSUS) had no such reminder delivered. Administrators were also able to remove and / or prevent the warning by modifying the Windows registry, or by setting a group policy.

We can likely expect that similar options will exist for the Windows 7 notices. As the saying goes, all good things come to an end. We’ll try to pacify anyone who’ll be sad to see Windows 7 go by saying that by putting these OS out to pasture the developers are able to put more of their energies towards improving existing and future ones, and that’s better in the big picture of things.

We’ll conclude here today by leaving you with a Windows 7 to Windows 10 migration guide.

Federal Government Taking Canada.ca Out of Country for Web Hosting

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The top dogs in the world of web hosting all reside south of the 49th parallel, and their sway of influence over consumers and the way they command the lion’s share of web hosting business is well established down in America. Recent news from the Canadian government, however, suggests that their influence may be making perhaps the biggest of inroads up here in Canada too.

Here at 4GoodHosting, in addition to being a quality Canadian web hosting provider we’re also keenly interested in developments that are both related to web hosting AND are tied directly to any of the different offshoots of the business as it pertains to Canada as a whole. As such, the Canadian Government’s announcement last month that it was moving web hosting for its departmental and agency website related to the Canada.ca domain to Amazon Web Services in the U.S.

March of 2015 saw the government grant a contract to Adobe Corp. for a fully hosted service with a content delivery network, analytics, and hosting environments. Adobe then contracted Amazon Web Services in the U.S. to handle all of the government’s website data.

That contract has been extended by one year, and the value of it has grown exponentially – to $9.2 million.

It would seem that Canada.ca is now no longer as Canadian as it sounds. With all the reputable and reliable web hosting providers in Canada that would have no problem accommodating such a busy client, it’s worth taking a look at why the Federal Government would make this move.

Related to the Cloud & ‘Unclassified’

The Government recently produced a draft plan for cloud computing that recommended that data deemed to be “unclassified” by the government — meaning it’s seen as being of no potential harm on a national or personal level — can be stored on servers outside of Canada.

There is however some debate as to whose responsibility it is to determine what information should be considered sensitive. Further, when information is deemed sensitive, it remains unclear how that data will be stored, and where it will be stored. Of course, this raises some obvious questions on the part of registered Canadians who want to know that personal data is always entirely secure.

Spokespersons have reported that no sensitive information is being stored on the American servers, adding further that as more departments join the Canada.ca website – Canada Revenue Agency being the most notable – there will need to be workarounds implemented to ensure that sensitive data is not relayed on to the American servers.

Cloud Makes $ and Sense for Canada

The appeal of cloud computing for the Canadian government is that it will help them get better value for taxpayers’ dollars, become more streamlined in its operations, as well as better meet the evolving needs of Canadians.

Managed Web Services will be used solely to deliver non-sensitive information and services to visitors. Similarly, secure systems such as a person’s ‘My CRA’ Account will continue to be hosted on separate platforms and servers within the current GC network.

The previous Conservative government spearheaded the move to Canada.ca in 2013, and it was regarded as being a key part of the federal government’s technological transformation. The idea was to help the government save money and become more efficient by creating better efficiencies between the technological needs of the 90 departments and agencies that will be a part of Canada.ca very soon. Prior to all of this, each of the entities had their own website that came with a URL that the majority of people found very hard to remember.

All departments have until December 2017 to take themselves over to the new Canada.ca website.

7 WordPress Plug-Ins Guaranteed to Boost SEO Big Time

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WordPress continues to be the most predominant web publishing platform around, and the many years it’s had that title is a testament to just how intuitive, versatile, and capable it is for taking your content and making it presentable on the web. The old adage ‘if it ain’t broke don’t fix it’ certainly applies, and while WordPress is elementally the same as it was when first rolled out in 2003.

Here at 4GoodHosting, we’ve always had a front row view of just how well embraced WordPress is in the digital world, and in addition to be a quality Canadian web hosting provider and SEO service agency we also try to have our thumb on the pulse of as many aspects of the industry as we can. Page rankings are going to be important for anyone who’s on the web for commercial or promotional purposes. In fact, 61% of marketers say improving SEO and growing their organic presence is their number one priority.

So this week we’re going to share a handful of WordPress plug-ins that are a breeze to install and will serve to improve your site SEO.

  1. Yoast SEO Plugin for WordPress

Feel free to regard Yoast as the Maserati of SEO plugins. It’s usually the first one that will be recommended by an experienced marketer. It is incredibly easy to use and can help you optimize multiple aspects of your WordPress site, addressing and optimizing your URL, meta description, chosen tags, keyword density, internal and external links, and content readability.

It works by first selecting a focus keyword. Next, it will analyze your SEO and provide recommendations on where improvements could be made. Green indicates you’re good as is, orange means your page needs some work, and red means you need to start from scratch as there’s multiple deficiencies. Yoast will then serve up specific actions you can choose to move ‘up’ in the colour spectrum.

Even if you’re decidedly technically inept, you’ll likely have your SEO amped right up with this plugin.

  1. All in One SEO Pack

Yoast definitely takes top spot, but this is quite likely the second best overall SEO plugin (plus the 3+ million installs to date suggest it’s effective). All in One SEO pack was first developed in 2007 and has evolved over the past 10 years to meet the majority of demands today’s SEO marketers tend to have.

All in One SEO Pack includes robust features such as:

  • Automatic meta tag generation
  • Title optimization
  • XML sitemap support for a site that’s more readable to search engines
  • Prevention of duplicate content being created

Essentially, it addresses all of the major elements of effective SEO and – like Yoast – it works with WordPress like a charm.

  1. SEOPressor

SEOPressor also gets high marks from us. This plugin works under the same premise as Yoast and the All in One SEO Pack, delivering comprehensive on-page SEO analysis, as well as providing tips for improvements.

SEOPressor is great as an ‘insta-advisor’, helping you make ideal small tweaks and adjustments that will boost your overall SEO quality. Also, like the preceding two, you don’t need to be anything of a ‘computer whiz’ to get installed and going to work for you.

  1. SEO SQUIRRLY

When top SEO experts like Neil Patel of Kissmetrics and Brian Dean of Backlinko endorse a plug-in, you can A) know it’s good stuff, and B) trust it’s been designed for non-SEO experts.

How SEO SQUIRRLY differs from other plug-ins is that it puts an emphasis on helping you create content that’s designed equally for both search engines and human readers. The importance of this is in the fact that Google places a strong emphasis on positive user experience when orienting their ever-changing algorithms.

SEO SQUIRRL helps you find great keywords, analyzes your articles, offers advice on how to resolve issues, and helps you optimize your content for human consumption, plus it generates an XML sitemap for Google and Bing

  1. SEO Optimized Images

Image optimization is typically a lesser consideration for your WordPress-based site, yet it’s a critical aspect of SEO, and that’s often overlooked. It’s important to ensure that search engines are able to understand the content within your images.

SEO Optimized Images is a WordPress plug-in that makes it easy for inserting SEO-friendly alt attributes dynamically, along with adding valuable title attributes to your images. Long story short, it streamlines the often-laborious process of optimizing the website’s content.

  1. SEO Post Content Links

Any reputable and experienced SEO marketer will tell you that internal linking is of paramount importance for creating a strong link profile. This serves to create better indexing in search engines, it points visitors to other helpful content they may be interested in, which can increase the average amount of time spent on your site.

This is a plugin that takes the guesswork out of internal link building and streamlines the process very impressively. Further, SEO Post Content Links also helps you create proper anchor text that matches current best practices.

  1. SEO Internal Links

Here’s another plugin that’s proven effective for optimizing your site’s internal link structure. Directly from its WordPress description, SEO Internal Links ‘can automatically link keywords and phrases in your posts and comments with corresponding posts, pages, categories, and tags on your blog.’ Enough said? Very likely. SEO internal links is ideal for anyone who’s not so savvy with linking or having a sound understanding of the value of linking and indexing for the website.

In a nutshell, SEO internal links is a convenient way to create internal links, while at the same time avoiding black hat SEO practices that could backfire on you big time should you choose to employ them. Quite plainly, don’t. The damage you can to your site’s credibility in the eyes of the search engine bots isn’t worth the benefits you may get, not at all.

Here’s to you trying one or more and seeing your SEO get a much-needed push up the hill!

The Appeal of Hybrid Cloud Hosting

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Most of you will need no introduction to the functionality and application of cloud computing, but those of who aren’t loaded with insight into the ins and outs of web hosting may be less familiar with cloud hosting and what makes it significantly different from standard web hosting. Fewer still will likely know of hybrid hosting and the way it’s made significant inroads into the hosting market with very specific appeals for certain web users with business and / or management interests.

Here at 4GoodHosting, we’ve done well establishing ourselves as a quality Canadian web hosting provider, and a part of what’s allowed us to do that is by having our thumb on the pulse of our industry and sharing those developments with our customers in language they can understand. Hybrid hosting may well be a good fit for you, and as such we’re happy to share what we know regarding it.

If we had to give a brief overview of it, we’d say that hybrid hosting is meant for site owners that want the highest level of data security along with the economic benefits of the public cloud. Privacy continues to be of a primary importance, but the mix of public and private cloud environments and the specific security, storage, and / or computing capacities that come along with the pairing are very appealing.

What Exactly is the Hybrid Cloud?

This combination of private and public cloud services communicate via encrypted technology that allows for data and / or app portability, consisting of three individual parts; the public cloud / the private cloud / a cloud service and management platform.

Both the public and private clouds are independent elements, allowing you to store and protect your data in your private cloud while employing all of the advanced computing resources of the public cloud. To summarize, it’s a very beneficial arrangement where your data is especially secure but you’re still able to bring in all the advanced functionality and streamlining of processes that come with cloud computing.

If you have no concerns regarding the security of your data, you are; a) lucky, and b) likely to be quite fine with a standard cloud hosting arrangement.

If that’s not you, read on…

The Benefits of Hybrid Clouds

One of the big pluses for hybrid cloud hosting is being able to keep your private data private in an on-prem, easily accessible private infrastructure, which means you don’t need to push all your information through the public Internet, yet you’re still able to utilize the economical resources of the public cloud.

Further, hybrid hosting allows you to leverage the flexibility of the cloud, taking advantage of computing resources only as needed, and – most relevantly – also without offloading ALL your data to a 3rd-party datacenter. You’re still in possession of an infrastructure to support your work and development on site, but when that workload exceeds the capacity of your private cloud, you’re still in good hands via the failover safety net that the public cloud provides.

Utilizing a hybrid cloud can be especially appealing for small and medium-sized business offices, with an ability to keep company systems like CRMS, scheduling tools, and messaging portals plus fax machines, security cameras, and other security / safety fixtures like smoke or carbon monoxide detectors connected and working together as needed without the same risk of web-connection hardware failure or security compromise.

The Drawbacks of Hybrid Clouds

The opposite side of the hybrid cloud pros and cons is that it can be something of a demanding task to maintain and manage such a massive, complex, and expensive infrastructure. Assembling your hybrid cloud can also cost a pretty penny, so it should only be considered if it promises to be REALLY beneficial for you, and keep in mind as well that hybrid hosting is also less than ideal in instances where data transport on both ends is sensitive to latency, which of course makes offloading to the cloud impractical for the most part.

Good Fits for Hybrid Clouds

It tends to be a more suitable fit for businesses that have an emphasis on security, or others with extensive and unique physical data needs. Here’s a list of a few sectors, industries, and markets that have been eagerly embracing the hybrid cloud model:

  • Finance sector – the appeal for them is in the decreased on-site physical storage needs and lowered latency
  • Healthcare industry – often to overcome regulatory hurdles put in place by compliance agencies
  • Law firms – protecting against data loss and security breaches
  • Retail market – for handling compute-heavy analytics data tasks

We’re fortunate that these types of technologies continue to evolve as they have, especially considering the ever-growing predominance of web-based business and communication infrastructures in our lives and the data storage demands and security breach risks that go along with them.