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Month: May 2015

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Click on image to see it full zize. Even before whistle blowing hero Edward Snowden revealed the deep penetration the US government has impinged on it’s citizens privacy as you use the internet, there were many reports of government institutions spying on citizens, and cellphone records have often been mentioned in those reports. In spite of this, we have as a whole ‘learned’ to accept it. Cell phone use records offer tremendous insight into any investigation, because of the sheer amount of detailed information about the individual suddenly under the microscope. Apart from basic contractual information like a subscriber’s name and address, lots of other data is also gathered and stored on file by mobile providers; such as everywhere you have been with your phone. This database of data includes who you phoned (and they have the same type of data warehoused on your friends too of course), who you received calls from, who you sms’d, what you said, who said what to you, your tweets and facebook activity, your photographs are up for grabs, videos, and again, everywhere you have been. There is not much left, as the above is already above most people’s imaginations. read_more Mobile operators also record all ip-addresses and even which websites users visited on the Internet. All this information is available to any government agent with a higher level of clearance than a police officer (or investigator). From the information which is gathered, mobile operators can apply algorithms to find out when you prefer to wake up, perhaps even how many times you tap snooze, when you went to sleep or other usage patterns. App downloading is recorded, and perhaps every-time, how often, you launch your favorite game. With the right surveillance order (or perhaps without one) a mobile operator can also relay information about who you associate with. Armed with a valid subpoena, police and other government agents can retrieve recordings of your calls and all your SMS’s; warehoused digitally for years. A 2013 CNN report exposed that US operators use this data, for marketing purposes in conjunction with third parties. While even though Americans are told that the...

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In this week's blog we wish to describe some marketing techniques to help you market your website for free. For free? Yes. The advent of the internet has given birth to marketing techniques now known as "inbound marketing" - that doesn't rely on funding traditional, often expensive, marketing campaigns. Inbound marketing is an overall technique that a company, or perhaps just your personal website as well, can use to market itself through blog posts, seo optimization, press releases, electronic newsletters, whitepapers, social media, article writing and other similar creative methods that you might come up with. That is a list of marketing tools that don't really require money upfront if you are willing to do the work to assemble and publish the materials. Inbound marketing is also commonly referred to as "content marketing" as well. Inbound marketing retains the benefit creating value from the very start of the interaction with prospective customers. In short, Inbound marketing is pretty much all about creating, publishing, and sharing content (also posted in a discoverable way typically through search engines) around the internet. read_more The other way to market your website is known as Outbound Marketing. Outbound marketing is basically purchasing attention for your website/business. That can include traditional print/radio advertising, telemarketing/flyers, spam (be careful though, aggressive spamming is now considered against the law in Canada), billboards, pay-per-click (PPC) search engine advertising (such as Google adwords) and perhaps even tv advertisements. In the days before the internet and search engines, outbound marketing was really the only way to bring customers in; but in today's world outbound marketing is being replaced, to ever higher degrees, with inbound methods. So inbound marketing is more preferable on tighter budgets, and can also be more effective too. If excess funds are available, a company could decide to even hire a marketing agency to do all the work for them. But inbound marketing techniques actually are lasting ways to bring more business in - as the content you produce for your website can be lastingly built into/onto your website. Inbound marketing is especially effective for small businesses that offer knowledge-based products; where prospects are prone to do prior research...

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This blog concerns the topic of what is known as “Ransomware”. It is becoming a ever more prevalent annoyance that has been circulating around the internet. The devilish hackers behind it are attempting to extort money from common people. Like its name implies, "Ransom-ware holds your computer hostage, subsequently demanding payment in order for the person to be able to boot or log into their computer again.", says Eric Rainbolt, 4GoodHosting’s support manager. It goes onto a victim’s computer through unpatched software vulnerabilities to silently install itself, and sometimes through social engineering tactics too. “Cryptolocker” is ransom-ware that can spread quickly through email a affects a person’s file that on drives that are mapped to a hard-drive (of SSD) using the drive letters D: , E, or F:. This can also include USB memory sticks, ext. hard drives, or from a network or cloud folder. Paying the criminals, which we don’t advise, may or may not let you access to your system or your data back, but there have been plenty of cases where the ranson-ware’s decryption key isn’t emailed or when sent doesn’t even work. Tens of thousands of machines have been affected in the past couple of years – after the ransom-ware pirates have sent millions of emails. So what can be done about ransom-ware? read_more Ransom-ware is is not only disruptive and intimidating, your subsequently encrypted files can often be considered damaged and oftentimes beyond repair. But if you have adequately safeguarded your system, then it is becomes nothing more than a nuisance. Here are some methods to negate the threat of ransom-ware. Mirror your drive to a backup drive at least once a month. Having a regularly updated backup is essential. If your computer is infected with ransom-ware it may cause you to lose work-in-progress documents. To avoid this it it better to use an external drive or backup service, particularly one that is not assigned a drive letter or is often not plugged in. Patch or Update your software Malware authors rely on people running outdated software with known vulnerabilities, which they can exploit to silently get onto their system. Updating your software often will...

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Small Smartphone screens count bigtime too! We could have entitled this article “The need for pleasing your website visitors who are using mobile device”, and perhaps that would be a better title. In any case the message of this article is to persuade you that it is basically critical to your business not only to have a website - but to also have a mobile website. So we urge you to consider the little investment in time and the little bit extra per month to develop a mobile friendly website. Would this mean that your website could require two domains? The answer to that is no. It is actually a better practice to use a single domain and then use an intelligent piece of javascript code on your website to determine if the viewing device is a smartphone or a larger device such as a laptop or a desktop PC or Mac. For example, if you go to Amazon.com on your mobile device, you will see a different layout than the larger pages you would see on a desktop monitor. If people were required to “pinch and zoom” on their small screens ( to read very small font, or to have to scroll left and right and up and down to read the site content ) - then Amazon would be losing out on many of their sales that come through iphones, and androids, windows phones, and other such devices. See for yourself if Google considers your website to be mobile friendly: https://www.google.com/webmasters/tools/mobile-friendly/ Go ahead and try your website in the google tool above. Did your website pass the test? read_more We understand that the prospect of another website design sounds daunting to you.It is even to us. We didn’t pass this test either: https://www.google.com/webmasters/tools/mobile-friendly/?url=http%3A%2F%2F4goodhosting.com Text too small to read; Links too close together; Mobile viewport not set ;Content wider than screen... However, despite how busy we are, and how we have often thought people searching for web hosting wouldn’t be doing so from a mobile device - the simple fact is that google is considering it important and is making it a search engine ranking...

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