Unlocked Greater Cloud Data Value

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There has been so many different types of constraints put on the digital operations of businesses during the pandemic that to list them all would be too much of a task. Ranging from inconveniences to full impediments, the problem with all of them was magnified so much by the concurrent new reality that so many people were changing the way they interacted with these businesses themselves based on their pandemic realities. There have been estimates that upwards of 80% of businesses in North America would have faced severe realities if they hadn’t been able to utilize cloud computing to get past these issues.

Here at 4GoodHosting we’re like any reliable Canadian web hosting provider in that we are just as wrapped up in the shift to the cloud when it comes data. What’s true is that smaller businesses are now coming to terms with the way physical limitations related to data can slow their own operations and / or profitability too, and the rise in their numbers plus the demands that come with their needs has meant that new offerings like cloud data warehouses are a priority for those with the means of designing and offering them.

Innovation is spurred in part this way, and there’s been so much of it over recent years when it comes to non-physical data storage and the applications of it as it pertains to business operations. Fortunately those responsible for these innovations tend to not be the type to rest on their laurels, and that’s why we’re seeing more and more value in cloud data being unlocked for use by businesses.

Talking about these types of topics always comes with surprising and encouraging examples of how new technologies are being implemented, so let’s get right into some of them as well as talking more about how cloud data infrastructure and application continues to get better.

Better Scaling, Better Speed

It is also true that nowadays business leaders are under increasing pressure to make decisions with more in the way of speed and scale as well as collaborating in real-time to adapt to change with maximum effectiveness. Despite all of this, many companies are still having difficulty leveraging their data in the cloud, which limits progress and inhibits reaching their full potential.

Cloud-first analytics is where this has needed to go for a long time, and now it’s finally moving in that direction. Cloud data warehouses are now more common and more popular, especially with the way they allow businesses to better leverage data using a powerful and intuitive data management platform. This can be very pivotal in the transformation of business operations to meet new operating realities – and independent of the type of business in most cases.

That’s because the vast majority of businesses still currently use on-site data platforms that increasingly don’t meet the needs of the business based on how users / clients / customers have their expectations. These limitations can be related to complexity, lack of scalability/inadequate elasticity, rigid monthly costs regardless of use, inability to consolidate siloed data, or an inability to share data inside and outside the business.


Fixes need to be with cloud data platform solutions featuring applicability across use cases and locations, and it seems that developers have finally made the connection between theory and practice there. At least to the point that workable solutions are starting to be rolled out, but of course this is going to be a work in progress for a long time.

Speedy & Unimpeded Movement

The many new and different working realities these businesses have aren’t exclusively related to between organizations like in the past. Locations and applications are a part of the equation now too, and free and fast data movement is key to enabling fast decision making. Before the cloud this would be done via file transfers, and the issue there was way too much latency constraining options for builders and reducing efficiency to the point that it was a deal breaker in some cases.

Being able to share, govern, and access is a huge plus and cloud data platforms enable a data marketplace where organisations can use the technology to be more assured in making certain decisions regarding the direction of their business. The ability to infuse external data into their own data in real-time to forecast business impacts, predict supply and demand, apply models, and more is hugely beneficial.

Better and More Accurate Insights

Cloud-native data environments make it so that business data can be more intelligently matched to what customers need most based on their dynamic. Bringing data together and serving it back through dashboarding allows for data transformation without moving it. Nothing more is required in the way of extra resources, physical infrastructure, or teams and this allows businesses to see how they can best serve their customers and have better and more accurate foresight into what customers will want from them in the future.

Research bears out the merit in this – companies that use data effectively have 18% higher growth margins and 4% higher operating margins, and in the healthcare industry in particular there have been many noted use cases where advanced cloud data management principles and infrastructures have been revolutionary in creating better case outcomes and making service and care so much better right across the board.

We’ll see much more in the way of advancements related to cloud data management in the coming years, and there’s no doubt that some of them will relate to web hosting in Canada more than others. That means we stand to benefit, and the needs of increasing numbers of customers with more in mind for what they’d like to have as their web presence will be addressed too.


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