Category: SEO Related

June 17, 2014

Hosting Related, SEO Related

Reading Time: 3 minutes

With Google's recent algorithm updates, webmasters have started believing that links no longer work and it does not matter to Google anymore. But the truth is, links are the most crucial element in Google’s ranking algorithm and it is really important to have the right links if you want your website to rank high and attract more visitors. Google’s Matt Cutts has also stated that links are very essential if you want to rank high. From transcript: “Backlinks are a really, really big win in terms of quality for search results [... ] backlink relevance still really helps in making sure we return the best, most relevant, most topical set of search results.” This was confirmed by Matt Cutts in another video: Last month, Matt Cutts confirmed this in another video: read_more From transcript: “Backlinks still have many, many years left in them [...] for the next few years, will continue to use links in order to assess the basic reputation of pages and websites.” Link building can be difficult, but it is required. If you do not do it the way it has to be done, then link building can get you penalized. It is important to know, in and out about link building if you are looking for success. Better not use spam automated link building tools and services that can create backlinks in abundance. It will not do good for you. Link building and link spamming are different from each other. With link spamming your website is likely to get penalized and link building will get your website on top of Google’s search results. Though having great content in your website is important, but if the web page does not have good backlinks, your web page will not be noticed. How to get these good links? Good links attract targeted visitors to your website. Links that are of value will not only increase engine rankings, but will automatically attract real visitors. Though, link building is time-consumptive, it is worth it. The journey through the intricate world of backlinks reveals one undeniable truth: backlinks are still a vital part of SEO. From their historical significance to their evolving...

June 3, 2014

Hosting Related, SEO Related

Reading Time: 1 minutes

Millions of websites have began lost their rankings after the update. Has your website affected? Perhaps your ranking went up as others float down? What can you do to avoid new ranking problems? According to several recent reports, major sites such as ask.com (competition to google), ebay.com, biography.com and aceshowbiz.com have lost as much as 70% of their rankings on Google. It seems that the content (often automatically server generated) of these web pages is not appetizing for Google's new ranking algorithms. How does this affect your web pages? If your website mainly consists of quite similar pages, it's likely that your site will be affected by Google's new ranking manipulations and similarly if the content/structure of your pages has been created automatically or 'dynamically'. These algorithms now additionally target webpage spam. If you do not get too spammy with your pages, you shouldn't have to worry much. If you want to get long-term results, do not use spammy methods to promote your website. Use 'white-hat' methods and play by the rules. Your website's Google rankings will be much more stable then. Please contact us for more information: http://4goodhosting.com/seo-services.html

April 22, 2014

SEO Related

Reading Time: 2 minutes

Google claims not to change the search results to make more money According to Matt Cutts, buying or not buying Google AdWords ads has no positive or negative impact on the rankings of your website. He also says that Google does not make changes to the organic algorithms to encourage people to buy ads. Given the fact that Google's result often only show paid ads in the visible area of the search results (i.e. you have to scroll to see the regular results), it seems that this statement of Matt Cutts is not entirely true. There is no secret way to get in the search results Matt Cutts says that there is a pattern that he often sees in SEO forums: Someone suggests a specific tactic will lead to high rankings on Google and then everyone follows. For example, someone says that it is easy to get high rankings through article directories. Half a year later, people will move on from article directories to guest blogging, then to link wheels, and so on. Matt Cutts says that someone who found a loophole wouldn't post it in a forum. Instead, he would exploit it to make as much money of it as possible. You can view the full video here: https://www.youtube.com/watch?v=gJ9Xt5PohgU How to get your website in Google's search results Getting in Google's search results isn't rocket science. You don't need special tricks or secrets to get your website ranked. You also don't have to hire 'experts' who will charge you thousands of dollar per month. For PPC or SEM (Pay Per Click or Search Engine Marketing) Contact 4GoodHosting. More information at this link: http://4goodhosting.com/seo-services.html say:

April 15, 2014

SEO Related

Reading Time: 4 minutes

Paid search marketing is a quick and easy way to get listed on Google and other search engines for keywords that are related to your business. Unfortunately, paid search marketing is also very expensive. Search engine optimization (SEO) can help you to save money while getting more targeted visitors at the same time. What is the difference between SEO and paid search marketing? SEO (search engine optimization) concentrates on the regular "organic" results on Google, Yahoo, Bing, and other search engines. If your website is listed in the regular results, you don't have to pay for each click. If you use paid search marketing to advertise your website on search engines, you pay for every click. Your website will appear in the "sponsored results" section of the search results page. First SEO advantage: it provides lasting results Paid search marketing is great because it provides quick results. You will get the first visitors minutes after the launch of your paid search campaign. Unfortunately, you won't get any more visitors as soon as you stop paying. To achieve high rankings in the organic search results, you have to develop good web pages and good links that point to your site. It takes much longer to get high rankings with SEO. Fortunately, most websites keep their rankings for a long time. In the long run, SEO is a much better value than paid search marketing. If you have a business that is meant to stay, SEO is the way to go. Second SEO advantage: you're forced to improve your website If you use paid search marketing, your website will get visitors because you pay for them. With SEO, you get website visitors because your website is good. If you use SEO to promote your website, you are forced to optimize your web pages: the content, the usability, etc. Although this requires more work, your website and your revenue will benefit greatly from these changes. Third SEO advantage: it integrates with social media Social media plays an integral role in off page SEO services, serving as a pivotal channel for enhancing the website's visibility and authority. Creating a new page on your website...

April 1, 2014

SEO Related

Reading Time: 3 minutes

All website owners need more traffic and more sales. Search engine optimization (SEO) is one of the best ways to reach these goals. Many people lose a lot of money because they don't invest as much in SEO as they should. They are afraid that SEO is too difficult or not suitable for their company. Here are four reasons why SEO seems hard to some people although it isn't. Reason 1: " I don't know how to optimize my website " Search engine optimization seems complex when you start. It's normal that beginners are confused and uncertain. Fortunately, SEO isn't rocket science. Reading a step-by-step SEO tutorial will familiarize you with the basic concepts of search engine optimization. Even if you plan to hire an SEO agency you should read such a tutorial. If you have a better knowledge, you can judge the level of expertise of the agency that you hire. Reason 2: " I don't have the staff or the time for SEO " This usually means that search engine optimization is not a high priority for your business. That's usually a mistake. Good search engine optimization campaigns can drive a lot of targeted visitors to your website. Good SEO can turn an under-performing website into a cash cow for your business. Consider changing your priorities. High rankings for the right keywords have a direct influence on the sales of your business. Reason 3: " I cannot compete with big brands " Smaller websites can be quicker than big brands. Big companies often take months to change something on their web pages. There are several things that you can do to compete with large brands. * Use better and more targeted keywords that attract better customers. * Make your web page titles and descriptions more attractive so that searchers click on your site in the search results. * Improve your website navigation so that searchers find things more quickly on your site. * Offer something that the big brand does not offer. This can be personal support, better customer service, etc. Reason 4: " I don't get a positive return on investment " Normally, good SEO campaigns pay...

March 25, 2014

SEO Related

Reading Time: 2 minutes

comScore, Inc. (NASDAQ: SCOR) published a monthly analysis of the US search market for February 2014. Following are the key points and the figures correspond to the number of explicit core searches. • Google's sites topped the list with 67.5% (11.9 billion). • Microsoft scored 18.4 % (3.3 billion) • Yahoo sites' scored 10.3 % (1.8 billion). • Ask Network scored 2.4 % (431 million). • AOL, Inc. earned 1.3 % (235 million). In terms of change in points (when compared to January 2014), only Microsoft's sites showed a positive change (up 0.1 %). Google and Yahoo! had a negative change - 0.1 % each. Ask Network and AOL, Inc. showed no change. In terms of percentage change (when compared to January 2014), following were the scores – all had negative scores. • Google's sites: -10 % • Microsoft's sites: -9 % • Yahoo Sites: -10 % • Ask Network: -10 % • AOL, Inc.: -7 % According to comScore, an explicit search involves “user engagement with a search service with the intent to retrieve search results.” And “Explicit Core Search” does not take into consideration 'contextually driven searches'. Contextually driven searches do not reflect specific user intent to interact with the search results. As for organic search results, Google's score was 69.0 % of the total number of searches and Bing had 27.0 %. About comScore comScore, Inc. (NASDAQ: SCOR) is a global leader in digital measurement and analytics, presents insights on web, mobile and TV consumer behavior to help clients maximize the value of their digital investments. For more information, please visit www.comscore.com/companyinfo. Contact: Adam Lella comScore, Inc. +1 (312) 775-6474 press@comscore.com

February 18, 2014

SEO Related

Reading Time: 3 minutes

With Google's recent updates, there has been constant doubts, uncertainty and fear among webmasters. They are not sure which tactics to use to build backlinks to your site and which tactics should be avoided? But, there are some old-school SEO tactics that still work if done in the right way. 1. Forum backlinks How not to do it: Backlinks that are created automatically from forum will get you penalized by Google. To get automatic forum accounts that have keyword rich links, there are many tools and services that point to the sites of the visitors. But these links are of no use because they no longer work. How to do it right: If a good quality forum is related to the topic of your site, then a link from that forum can be of a positive influence for your web pages on the search engine positions. read_more 2. Directories How not to do it: Submitting your website to directories in bulk that accepts any kind of site will not improve your rankings. How to do it right: A directory which is of high quality and which delivers targeted visitors to your site, then you should submit your website to such directories. Links that come from authoritative directories that follow submission guidelines that are strict then such directories are good for your site. 3. Guest blogging How not to do it: Using the same article on different blogs will not work and using keyword rich links in the article may get a Google penalty. If you are guest blogging only for the purpose of getting links then better not to do it. How to do it right: If you write guest blogs that are related to your business then it will drive targeted visitors to your site. Your guest blog should offer the readers some valuable information and insights they are looking for. By doing so it will bring a positive influence on your website's performance. 4. Link pages How not to do it: If the link pages of your website has links to websites that is not related to your business, then these link pages are not helpful for your...

February 11, 2014

Domain Related, Hosting Related, SEO Related

Reading Time: 1 minutes

Singapore has the highest number of IPv6 certified engineers as well as the highest percentage of IPv6 capable networks (38.57 percent) compared to other countries around the world, according to an infographic released on Monday. Network Utility Force, an organization that provides IPv6 training and IPv6 network design and implementation, released the infographic to provide a look at the IPv6 migration landscape and some challenges in IPv4 exhaustion this year. “Based on our IPv6 work to date, including work for our current customers, 2014 appears to be the year ARIN will have no more IPv4 addresses to allocate,” Brandon Ross, co-founder, CEO and Chief Network Architect of Network Utility Force said. “To that end, we expect 2014 to be a growth year for IPv6 migrations and deployments, and thus, forecasting and budgeting at the beginning of the year will be important, as engineering resources are limited.” While Network Utility Force has an obvious motive for releasing the infographic, it does provide an interesting look at international adoption of IPv6. According to the infographic, IPv4 addresses will be depleted by December 2014. read_more

February 5, 2014

SEO Related

Reading Time: 2 minutes

Dear 4GoodHosting Customers and Prospective Customers and general website visitors, It is with great pleasure that we tell you about some recent additions to 4GoodHosting over this past month. For registered charities and non-profits, we are giving back to the community by offering a free website hosting package, and optional larger packages with a 15% discount over our already low hosting package prices. Therefore to serve them for what they do for others, we also become a non-profit of sorts for non-profits and charity customers. For more information on our lasting pledge for Canadian charities and non-profits, please see: our free-charity-web-hosting page. Also new on the 4GoodHosting menu is Windows Reseller Hosting. For those that require specialized Windows server hosting requiring Asp, .net , IIS 7.0, MsSql 2008, MySql 5 or other windows applications, we do Windows! Please see our Windows reseller page for more information on our Windows reseller program. Perhaps the most exciting development is the extra security you can feel knowing that we just opened a new datacenter in Toronto. Perhaps you prefer East coast hosting over West coast hosting; then we have a solution for you. Everyone will benefit from our transcontinental backups. Even if an unexpected power blackout (or an earthquake perhaps?) took out Vancouver, our Toronto data center will still serve your website to the world; or vice-versa. Technically, this is called 'fault-tolerance' or trans-continental 'redundancy'. Hopefully no large-scale disasters ever happen, but we cover it in any case. And if the above wasn't cool enough... how about $4.95 .CA domain for this entire month of February! At that incredible special price why not gift a .CA domain to yourself or a special sweetheart or good friend this month? : ) It is our pleasure to continue serving you!