Tag: canadian web hosting

Reading Time: 4 minutes The top dogs in the world of web hosting all reside south of the 49th parallel, and their sway of influence over consumers and the way they command the lion’s share of web hosting business is well established down in America. Recent news from the Canadian government, however, suggests that their influence may be making perhaps the biggest of inroads up here in Canada too. Here at 4GoodHosting, in addition to being a quality Canadian web hosting provider we’re also keenly interested in developments that are both related to web hosting AND are tied directly to any of the different offshoots of the business as it pertains to Canada as a whole. As such, the Canadian Government’s announcement last month that it was moving web hosting for its departmental and agency website related to the Canada.ca domain to Amazon Web Services in the U.S. March of 2015 saw the government grant a contract to Adobe Corp. for a fully hosted service with a content delivery network, analytics, and hosting environments. Adobe then contracted Amazon Web Services in the U.S. to handle all of the government’s website data. That contract has been extended by one year, and the value of it has grown exponentially - to $9.2 million. It would seem that Canada.ca is now no longer as Canadian as it sounds. With all the reputable and reliable web hosting providers in Canada that would have no problem accommodating such a busy client, it’s worth taking a look at why the Federal Government would make this move. Related to the Cloud & ‘Unclassified’ The Government recently produced a draft plan for cloud computing that recommended that data deemed to be “unclassified” by the government — meaning it’s seen as being of no potential harm on a national or personal level — can be stored on servers outside of Canada. There is however some debate as to whose responsibility it is to determine what information should be considered sensitive. Further, when information is deemed sensitive, it remains unclear how that data will be stored, and where it will be stored. Of course, this raises some obvious questions on the part of registered...
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Reading Time: 6 minutes WordPress continues to be the most predominant web publishing platform around, and the many years it’s had that title is a testament to just how intuitive, versatile, and capable it is for taking your content and making it presentable on the web. The old adage ‘if it ain’t broke don’t fix it’ certainly applies, and while WordPress is elementally the same as it was when first rolled out in 2003. Here at 4GoodHosting, we’ve always had a front row view of just how well embraced WordPress is in the digital world, and in addition to be a quality Canadian web hosting provider and SEO service agency we also try to have our thumb on the pulse of as many aspects of the industry as we can. Page rankings are going to be important for anyone who’s on the web for commercial or promotional purposes. In fact, 61% of marketers say improving SEO and growing their organic presence is their number one priority. So this week we’re going to share a handful of WordPress plug-ins that are a breeze to install and will serve to improve your site SEO. Yoast SEO Plugin for WordPress Feel free to regard Yoast as the Maserati of SEO plugins. It’s usually the first one that will be recommended by an experienced marketer. It is incredibly easy to use and can help you optimize multiple aspects of your WordPress site, addressing and optimizing your URL, meta description, chosen tags, keyword density, internal and external links, and content readability. It works by first selecting a focus keyword. Next, it will analyze your SEO and provide recommendations on where improvements could be made. Green indicates you’re good as is, orange means your page needs some work, and red means you need to start from scratch as there’s multiple deficiencies. Yoast will then serve up specific actions you can choose to move ‘up’ in the colour spectrum. Even if you’re decidedly technically inept, you’ll likely have your SEO amped right up with this plugin. All in One SEO Pack Yoast definitely takes top spot, but this is quite likely the second best overall SEO plugin (plus the 3+ million...
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Reading Time: 7 minutes Before any website makes its way up onto the information superhighway, the domain name attached to it must be registered with a hosting provider. Here at 4GoodHosting, we’re a top Canadian web hosting provider among many and we can certainly take care of that basic and straightforward formality for you. What we’re going to discuss today, however, is the way that your domain name’s extension (.com being the most common) can have direct and measureable results on your SEO, and search engine ranking more specifically. Let’s review the basics briefly; a domain name is a unique internet address that is made up of a name and extension (such as .com, .ca etc.). This extension is also referred to as a Top Level Domain (TLD) and it is the most relevant part of your domain name. We’ll move now to putting you in the know with factors that influence choosing the right domain extension and how it dictates your SEO rankings in a significant way. Various Types of TLDs In the infancy days of the Web, domain extensions were initially introduced to facilitate browsing across different domains. There were 6 general top-level domains (gTLDs) marketed to folks looking to get themselves up and running, and we saw different domain extension for different types of organizations. Some may be surprised to learn that the .com extension was actually introduced for websites for commercial purposes, and has nothing to do with the term computer. Much more common nowadays are domain extensions with a country code, also known as country code Top Level Domains (ccTLD). These took off between 1985 and 1990, and examples of these types website name domains are .ca for Canada, .kr for South Korea (who have the fastest internet speeds in the world) .in for India, .co.uk for the United Kingdom, etc. 1998 saw the creation of the Internet Corporation for Assigned Names and Numbers (ICANN), an international nonprofit organization designed to keep the Internet secure and stable. New gTLDs were released in 2001, including .info and .pro, designed for informational websites or those representing certified professionals. The number of domain extensions has quickly expanded since. There are now even...
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Reading Time: 4 minutes A big part of what makes an elite offensive player who he is on the ice is the ability to think the game one-play ahead. Gretzky was less concerned with where the puck was and more with where it was going to be next, along with knowing exactly what he’d do with it once the puck was on his stick. Here at 4GoodHosting, we’re a top Canadian web hosting provider who similarly likes to look ahead at trends is the web and app hosting world that will dictate how we should adapt to best serve our customers. This blog post is based on data from a comprehensive report from 451 Research, and it gives significant insight on where the marketplace should be within 2+ years. It highlights in particular the meteoric rise in demand for managed web hosting in Canada, and how growth for web and application hosting has slowed predictably in recent years. That’s not necessarily cause for alarm, though - it just means the plays are slower to develop now. Technology is evolving. All you have to do is take the pulse of your own web or app hosting business. Workloads tend to be moving out of the web and app hosting category, and that’s true of some products as well. Many are responding by shuffling the IT services deck for data-gathering purposes. More and more service providers are specializing, serving a narrower or niche target market. New service categories are emerging, and we realize that we need to analyze the user preferences of our customers very insightfully right now to see where we can best put the bulk of our services technology to work for you. Here are the numbers of the report, with three statistical predictions: As a category, web and app hosting will grow from $18.2 billion in 2015 to $25.8 billion by 2019. Total hosting revenue will increase at an annualized rate of 15.5%. What’s interesting is that the “balance of power” in terms of revenue drivers has shifted. Managed hosting is growing at a far faster rate than web/app hosting. Here’s how that 15.5% breaks down: Dedicated hosting should grow about 5.7% per...
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Reading Time: 7 minutes In a follow up to last week’s blog post where we talked about how experts expect an increase in DDoS attacks this year, it makes sense for us to this week provide some tips on the best way to secure a server. Here at 4GoodHosting, in addition to being a good Canadian web hosting provider we also try to take an interest in the well being of clients of ours who are in business online. Obviously, the premise of any external threat taking them offline for an extended period of time will endanger the livelihood of their business, and as such we hope these discussions will prove valuable. Every day we’re presented with new reports of hacks and data breaches causing very unwelcome disruptions for businesses and users alike. Web servers tend to be vulnerable to security threats and need to be protected from intrusions, hacking attempts, viruses and other malicious attacks, but there’s no replacing a secure server with its role for a business that operates online and engages in network transactions. They tend to be the target because they are many times all too penetrable for hackers, and add to that the fact they’re known to contain valuable information. As a result, taking proper measures to ensure you have a secure server is as vital as securing the website, web application, and of course the network around it. Your first decisions to evaluate are the server, OS and web server you’ll choose to collectively function as server you hope will be secure, and then the kind of services that run on it. No matter which particular web server software and operating system you choose to run, you must take certain measures to increase your server security. For starters, everyone will need to review and configure every aspect of your server in order to secure it. It’s best to maintain a multi-faceted approach that offers in-depth security because each security measure implemented stacks an additional layer of defence. The following is a list we’ve assembled from many different discussion with web development and security experts that individually and collectively will help strengthen your web server security and guard against...
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Reading Time: 5 minutes The long and short of it is that Internet security will always be a forefront topic in this industry. That’s a reflection of both the never-ending importance of keeping data secure given the predominance of e-commerce in the world today and the fact that cyber hackers will never slow in their efforts to get ‘in’ and do harm in the interest of making ill-gotten financial gains for themselves. So with the understanding that the issue of security / attacks / preventative measures is never going to be moving to the back burner, let’s move forward to discuss what the consensus among web security experts is – namely, that DDoS Attacks are likely to occur at an even higher rate than previously for the remainder of 2017. Here at 4GoodHosting, in addition to being one of the best web hosting providers in Canada we’re very active in keeping on top of trends in the Web-based business and design worlds. as they tend to have great relevance to our customers. As such, we think this particularly piece of news is worthy of some discussion. Let’s have at it – why can we expect to see more DDoS attacks this year? Data ‘Nappers and Ransom Demands As stated, IT security professionals predict that DDoS attacks will be more numerous and more pronounced in the year ahead, and many have started preparing for attacks that could cause outages worldwide in worst-case scenarios. One such scenario could be – brace yourselves – a worldwide Internet outage. Before you become overly concerned, however, it would seem that the vast majority of security teams are already taking steps to stay ahead of these threats, with ‘business continuity’ measures increasingly in place to allow continued operation should any worst-case scenario come to fruition. Further, these same insiders say that the next DDoS attack will be financially motivated. While there are continued discussions about attackers taking aim at nation states, security professionals conversely believe that criminal extortionists are the most likely group to successfully undertake a large-scale DDoS attack against one or more specific organizations. As an example of this, look no further than the recent developments regarding Apple...
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Reading Time: 7 minutes You’ll find many business owners (or their e-commerce shot callers) that are proponents of having multiple domains for a single venture. Others will insist it’s an unnecessary expenditure if you utilize and position for your single domain with maximum effectiveness. For the average person, being able to make the correct determination here may well be beyond what they’re able to objectively determine, so let’s spend a little time this week to help those of you asking ‘is it better to have multiple domains and websites for a business?’ Here at 4GoodHosting, it’s our mix of solid hosting, competitively priced packages, and excellent customer support that makes us a good Canadian web hosting provider, but we feel another aspect that sets us apart is the level of insight we have into our industry and all of the subject offshoots that come from it that will be of interest to our customers. Having multiple domains means carrying more than one website for the same company. The general logic is that it’s especially wise to do so if you have a product or service that appeals to different audiences. A site that’s tailored to the viewing / interacting / purchasing preferences of each respective target audience. Typically you will aim to customize the messaging, sales content and collaterals, and other marketing strategies so that they’re more likely to be ‘hooks’ for that demographic. For example, a website for communications professionals will use a different approach than one for a staffing agency, for example, and this means that so a cross-over product (e.g., copy / scan / fax machines) might prove to be challenging to pitch effectively on a single site. It’s in these situations where the business will often consider having 2 (or more) sites with different domains so as to maximize the effectiveness with which they promote themselves to multiple specific buyer demographics. From the SEO Standpoint Only Should you take the decidedly narrow view and only consider search engine optimization (SEO), any reputable SEO expert will advise you that multiple domains can hurt your page ranking. That’s because having several keyword-rich domains pointing to your website is of no real specific...
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Reading Time: 7 minutes Generally speaking, if you’re an information technologies trend that’s given an acronym then you’re a part of the mainstream understanding, or are soon to be a part of it. The latter part of that definitely applies to artificial intelligence. If you’re not explicitly aware of what ‘AI’ stands for, it’s only a matter of time until you do. Further, if you think that digital assistants like Siri are encompassing the cutting edge of artificial intelligence technology, you’re very much mistaken. They are in fact examples of artificial intelligence, but voice-recognition based software that access the information on the web based on those recognized prompts is but the tip of the iceberg of what’s coming. Nonetheless, they serve as good and fairly commonly recognized examples of the basic premise of AI; you have a source of deductive reasoning integrated into your devices(s) and it goes through those deductions ‘intelligently’, despite being an ‘artificial’ being. Here at 4GoodHosting, we’re firmly established as a good Canadian web hosting provider, but we’re also keenly interested in staying on top of trends in the digital world that - and particularly ones that are set to make big waves. AI is definitely one of them, so this week we’re going to discuss specific AI applications that are going to be coming to the forefront in a big way over the coming years. A significant part of the digital revolution circles around the consumerization and digitization of everyday lives. No revelation there. Whether it’s healthcare, education, government, or the corporate world, it’s going digital in a big way and being tailored towards a more consumer-centric acquisition model. Front and centre are cloud computing, virtualization, user mobility, and a good many more of them. Data is already everything in regards to these trends, and it’s going to be even more so. Driven by the Internet of Things, the average total amount of data created (and optionally stored) by the majority of devices is predicted to reach 600ZB per year by 2020, and that’s even higher than what industry predictions were for this trend just 2 years ago in 2015. Data of course needs to be created first, and...
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Reading Time: 5 minutes With the way the business and private worlds both are ever more relying on digital capabilities, it’s really no surprise that data centers are constantly growing and evolving to take on the increasing demands being asked of them. It’s a trend that doesn’t look to be slowing down anytime soon, and as seeing to it that data centers are expanded in the smartest and most foresighted manner is very much a priority in the IT management world. Here at 4GoodHosting, in addition to being a reputable Canadian web hosting provider we’re also keenly interested in the workings of our industry as a whole and both keeping on top of and being responsive to trends in the industry. This is one that is immediately relevant to us, and so today we’ll take a look at what experts predict will be the nature of data centres in the not-too-distant future. The popular belief is that over the next 3 years, we’ll see the conclusion of a trend that has promoted change in almost every area, with networks, servers, and storage having been altered very drastically in a very short period of time. Folks like us will need to ensure our data centres are ready by focusing on networks, software, hardware (including servers), and storage. Preparing these crucial components of our data centres well in advance of the coming demands is supremely important. Here’s 5 developments we believe we can expect to see with regards to data centres Hyper Convergence Infrastructure Systems There are greater numbers of different infrastructure systems than ever before, but hyper-converged infrastructure systems are increasingly the top choice for data center operators. Hyper-converged infrastructure systems are software driven systems that combine networking, storage, and other technology to enable the virtualization of the infrastructure system. By utilizing commodity computing, the system is able to streamline processes and maintain lower operating costs while still being administered by an individual hosting company. This essentially creates a nice consolidating of services and resources into a single system. Certain critics do question whether or not hyper-converged systems have the ability to keep up with technological advances, especially considering the number of different components bundled...
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Reading Time: 5 minutes The last 3+ years or so has seen some very useful web development application tools being introduced to streamline the process of both creating and further developing websites. Here at 4GoodHosting we are always keen to offer more to our clients as part of being a quality Canadian web hosting provider, and we know that more than a few of you are the webmaster behind your website. In this week’s blog we are going to offer our recommendations on some of them that have really made the grade in our opinion and have much promise in allowing you to develop and expand upon your website. Developer Tools Notepad ++ - Choosing Notepad to write or edit your code is still a viable option, but there’s the potential to increase your productivity and efficiency with Notepad++. Among the more notable improvements with ++, it has syntax highlighting and syntax folding features that simplify the process of weeding out bugs, and a well designed tabbed interface allows you to work on multiple documents. In addition, Notepad++ boasts an auto-completion feature that makes writing code that much faster (relative to using Notepad). Notepad++ is available as both a full install and as a portable app. FileZilla - FileZilla is regarded as one of the best free FTP, SFTP, and FTPS clients around. Aside from being available for multiple platforms (Mac OSX, Linux, & Windows), it is relatively easy to navigate and use. It’s optimized for allowing webmasters to manually backup the files on their sites’ FTP servers and while FileZilla is only available as a full installer, it’s still really a top notch tool and worth the space if you’re especially active. Database Browser - This free tool lets you easily connect to databases, as well as modify data on your DBs and export or import data plus run SQL scripts any time you like. Notable supported database servers include MS Sql Server, ODBC, Oracle, MySql, BDE, SQLite, Firebird, and Interbase, among others. Like Notepad++, the program is available as both a portable app and full Windows installer. XAMPP - XAMPP gets high marks for the fact it is an extremely important tool...
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