Category: Domain Related

May 26, 2015

Domain Related, Security, Security Related

Reading Time: 3 minutes

Click on image to see it full zize. Even before whistle blowing hero Edward Snowden revealed the deep penetration the US government has impinged on it’s citizens privacy as you use the internet, there were many reports of government institutions spying on citizens, and cellphone records have often been mentioned in those reports. In spite of this, we have as a whole ‘learned’ to accept it. Cell phone use records offer tremendous insight into any investigation, because of the sheer amount of detailed information about the individual suddenly under the microscope. Apart from basic contractual information like a subscriber’s name and address, lots of other data is also gathered and stored on file by mobile providers; such as everywhere you have been with your phone. This database of data includes who you phoned (and they have the same type of data warehoused on your friends too of course), who you received calls from, who you sms’d, what you said, who said what to you, your tweets and facebook activity, your photographs are up for grabs, videos, and again, everywhere you have been. There is not much left, as the above is already above most people’s imaginations. read_more Mobile operators also record all ip-addresses and even which websites users visited on the Internet. All this information is available to any government agent with a higher level of clearance than a police officer (or investigator). From the information which is gathered, mobile operators can apply algorithms to find out when you prefer to wake up, perhaps even how many times you tap snooze, when you went to sleep or other usage patterns. App downloading is recorded, and perhaps every-time, how often, you launch your favorite game. With the right surveillance order (or perhaps without one) a mobile operator can also relay information about who you associate with. Armed with a valid subpoena, police and other government agents can retrieve recordings of your calls and all your SMS’s; warehoused digitally for years. A 2013 CNN report exposed that US operators use this data, for marketing purposes in conjunction with third parties. While even though Americans are told that the...

May 19, 2015

Domain Related, Hosting Related, SEO Related

Reading Time: 5 minutes

In this week's blog we wish to describe some marketing techniques to help you market your website for free. For free? Yes. The advent of the internet has given birth to marketing techniques now known as "inbound marketing" - that doesn't rely on funding traditional, often expensive, marketing campaigns. Inbound marketing is an overall technique that a company, or perhaps just your personal website as well, can use to market itself through blog posts, seo optimization, press releases, electronic newsletters, whitepapers, social media, article writing and other similar creative methods that you might come up with. That is a list of marketing tools that don't really require money upfront if you are willing to do the work to assemble and publish the materials. Inbound marketing is also commonly referred to as "content marketing" as well. Inbound marketing retains the benefit creating value from the very start of the interaction with prospective customers. In short, Inbound marketing is pretty much all about creating, publishing, and sharing content (also posted in a discoverable way typically through search engines) around the internet. read_more The other way to market your website is known as Outbound Marketing. Outbound marketing is basically purchasing attention for your website/business. That can include traditional print/radio advertising, telemarketing/flyers, spam (be careful though, aggressive spamming is now considered against the law in Canada), billboards, pay-per-click (PPC) search engine advertising (such as Google adwords) and perhaps even tv advertisements. In the days before the internet and search engines, outbound marketing was really the only way to bring customers in; but in today's world outbound marketing is being replaced, to ever higher degrees, with inbound methods. So inbound marketing is more preferable on tighter budgets, and can also be more effective too. If excess funds are available, a company could decide to even hire a marketing agency to do all the work for them. But inbound marketing techniques actually are lasting ways to bring more business in - as the content you produce for your website can be lastingly built into/onto your website. Inbound marketing is especially effective for small businesses that offer knowledge-based products; where prospects are prone to do prior research...

May 4, 2015

Domain Related, Hosting Related, SEO Related

Reading Time: 7 minutes

Small Smartphone screens count bigtime too! We could have entitled this article “The need for pleasing your website visitors who are using mobile device”, and perhaps that would be a better title. In any case the message of this article is to persuade you that it is basically critical to your business not only to have a website - but to also have a mobile website. So we urge you to consider the little investment in time and the little bit extra per month to develop a mobile friendly website. Would this mean that your website could require two domains? The answer to that is no. It is actually a better practice to use a single domain and then use an intelligent piece of javascript code on your website to determine if the viewing device is a smartphone or a larger device such as a laptop or a desktop PC or Mac. For example, if you go to Amazon.com on your mobile device, you will see a different layout than the larger pages you would see on a desktop monitor. If people were required to “pinch and zoom” on their small screens ( to read very small font, or to have to scroll left and right and up and down to read the site content ) - then Amazon would be losing out on many of their sales that come through iphones, and androids, windows phones, and other such devices. See for yourself if Google considers your website to be mobile friendly: https://www.google.com/webmasters/tools/mobile-friendly/ Go ahead and try your website in the google tool above. Did your website pass the test? read_more We understand that the prospect of another website design sounds daunting to you.It is even to us. We didn’t pass this test either: https://www.google.com/webmasters/tools/mobile-friendly/?url=http%3A%2F%2F4goodhosting.com Text too small to read; Links too close together; Mobile viewport not set ;Content wider than screen... However, despite how busy we are, and how we have often thought people searching for web hosting wouldn’t be doing so from a mobile device - the simple fact is that google is considering it important and is making it a search engine ranking...

April 27, 2015

Domain Related

Reading Time: 3 minutes

Did you know that 87 percent of internet users are uncomfortable when visiting new generic top-level domains? Or that according to the latest research by the NCC Group, that 40 percent of web users in both the United States and United Kingdom now fell less secure with the release of the new gTLDs. In this survey, NCC Group surveyed 10,000 consumers on both sides of the Atlantic in collaboration with IDG Research Services. This survey saw its responses as part of the groups newest study released in April, the New Internet Study. Interestingly, those respondents in the United Kingdom were slightly more trustworthy, 14 percent, compared to their American counterparts at 12 percent when it comes to trusting a new gLTD. The respondents that were selected for this survey actively used the internet for transactional activities such as online banking, shopping or managing health care services. Thus, these respondents naturally would be more skeptical of these new gGLTs than those who are new to the internet. The NCC Groups Domain Abuse Monitoring service has seen respondents fear to be justified. The monitoring service has seen over 50 new gTLDs that have launched for the sole purpose of sending phising emails between April 2014 and February 2015. However, this is not the first studying dealing with the issues surrounding the launching of new gLTDs. In a 2014 study by Sedo, they found that there are a number of hindrances for the adoption of gTLDs. These include everything from confusion, awareness, security and naturally the cost associated with both setting up and marketing. This landmark study by NCC Groups was also backed up by a study by the Domain Name Association that echoed similar findings. They found that 14 percent of respondents within the United States preferred to shop with a retailer with a new gLTD, while across the Atlantic, those in the United Kingdom responded with 20 percent of a new gLTD as their preferred shopping choice. The NCC Groups CEO Rob Cotton warns that businesses need to start to reconsider how they approach brand reputation within the new internet landscape and here at 4GoodHosting we know what it takes to...

April 15, 2015

Domain Related

Reading Time: 3 minutes

In the 2014 Transparency Report, the Canadian telecom Rogers Communication has reported fewer customer information requests since the Supreme Court ruled that Internet Service Providers could not voluntarily disclose customer information to law enforcement officials than in previous years. In 2013, Rogers had 174,917 requests for customer information, including addresses, billing records and names, but in 2014 there were only 113,655. This is partly due to the Canadian Supreme Court ruling that barred ISP's, including Rogers, from disclosing names, addresses and phone numbers of their clients at the request of law enforcement officials without a warrant from a judge. This landmark decision has seen the number of requests drop significantly, but requests that had a judge warrant only dropped by roughly 3000, from 74,415 to 71, 501. As well, Rogers confirmed that they denied access to information, or were unable to return a customers information in 2,278 cases in 2014. Whether this was due to the changes, or simply due to not keeping long term records is unknown, but this also signifies a raise in denials. As per the ruling, the other major carriers such as Bell Communications and Telus Communications also have seen a similar drop in requests. We were unable to acquire concrete numbers from the other two of the big three, but have been told the requests for both non-warrant and warrant requests have dropped significantly. This trend in Canada has not been repeated in other parts of the world, and this is worrying to many within the data industry. Just south of the border, the United States has seen a sharp increase in requests to the major providers, and this has not only been limited to telecommunication companies. For instance, in 2013 Verizon and AT&T received more than 300,000 requests from law enforcement, both federal and state, which sees little to no change. With Verizon seeing 150,000 requests in the first six months of 2014 and 140,000 requests in the last half of the year, a drop of only 10,000 between the two years. On the other side AT&T received 115,925 requests in the first half in both civil and criminal proceedings, and 147,830, and these...

April 9, 2015

Domain Related

Reading Time: 4 minutes

Do you know if your hosting provider here in Canada is releasing your personal information to US and Canadian authorities without your knowledge? A new study released today by the policy researchers Andrew Clement of the Universtiy of Toronto, and Jonathon Obar of the University of Ontario Institute of Technology, in coordination with the Centre for Innovation Law and Policy looks at this exact question. This study looked at the privacy practices of the top 43 Canadian internet service providers, and surprisingly finds that most of them will tell very little about what they do with your personal information. According to the study, many Canadian internet carriers are in violation of their legal responsibilities under Canadian Privacy Law. The researchers based the internet service providers on 10 criteria including Whether they inform customers when a third party requests their information Whether they inform customers the circumstances in which they agree to the requests and provide customers information to said third parties. Whether they tell customers the location that their personal information is stored and processed Whether they attempt to avoid routing customers personal information outside of Canada, where it is at risk at being intercepted by American authorities. The study reveals that a number of the top carriers in Canada in fact scored quite poorly on this scale. Our of the ten criteria, the average was two out of ten, which speaks to the issues around Canadian carriers. Of the top isp's in the country, the top scorer was the Ontario based Teksavvy with six stars. Telus received five stars for their services in Western Canada. While the other two members of the big three, Rogers and Bell, scored with scores of four and three stars respectively. Rounding out the major isp's Shaw and Videotron were within the average at two stars each. The researchers hope that this landmark study will lead to tougher Canadian privacy laws either through federal or provincial legislation. As well, they hope that carriers will become more transparent when it comes to providing customers information on how they handle their private data. The issue with the lack of ISP transparency here in Canada, is it...

March 31, 2015

Domain Related, Hosting Related

Reading Time: 7 minutes

Canadians enjoy heading across the border for some great cross border shopping but, when choosing a web hosting company it is important to know what the differences between US and Canadian web hosting and what it can mean for your business. We are going to be looking at the differences in privacy between the two countries, the benefit of having your data near you, the benefit of being under your own nations law, the reason that you should be choosing local and of course the dangers of utilizing a US web hosting company, especially in regards to the DMCA concerns and lastly some added benefits of hosting within Canada. In the world of web hosting you have hundreds of options, and this article looks to show you why if you are a Canadian based business, having your web host based out of Canada is going to help your business succeed. Privacy We first start in the realm of privacy. Privacy is important, no matter what type of business you are running as proprietary information leaking to your competitors can mean the end to your success. However, how your information, and especially who has access to your information, is controlled is completely different between the two countries. In the United States their is practically no privacy protection for data owned by companies. There has been no comprehensive data protection legislation put through, and rather it relies on self regulation within the industry. The Patriot Act also allows federal authorities to block access to your data, as well as authorizes them to spy on you, through your site, all without a court order. On the other side of the 49th parallel personal data is regulated, and protects information for both individuals as well as businesses. This is from the Personal Information Protection and Electronic Documents Act passed through the Canadian government. In regards to your privacy, the only place to store it that is truly secure is right here in the Great White North. Data Location If you are looking for a fast loading time in San Diego, you store your websites information in San Diego, but if you are looking for...

March 24, 2015

Domain Related

Reading Time: 5 minutes

At some points in your work with web page redirection, it can feel that you are simply dodging bombs and at your luck will eventually run out. Enter in the 301 redirect, and canonical options. These have been around for years, and yet throughout the industry they continue to bring debate and stir up questions on how to best approach them. In this article we will be looking at the two main methods to manage both the 301 redirect, as well the canonical attribute. Naturally, we will show you how to better the duplicate content issues, sustain your rankings and lastly how to improve the all important user experience. Before we dive in, lets make sure we are all on the same page with what the difference between 301 redirects and canonical redirects. In laymen terms: a 301 redirect communicates to search engines that this page is no longer here, and has permanently moved to a new page. Please remove it from your index and pass credit to the new page. a canonical redirect communicates to the search engine that, I have multiple versions of this page, but please only index this version. People can see the other versions, but please do not put them in your index thanks! 301 Redirects We have all seen the standard 301 HTTP status code that is mean to mange the complete and permanent redirection of page. Once this is established, in theory you will eventually pass the majority of the original page's link authority relevance as well as its ranking power to the page that you are redirecting to. A 301 redirect informs both the user and Google of this change. However, in realty we know that this can be trying process in which success is measured by increments rather than full authority all at once. Common issues with the 301 The first issue you may face is that it takes a long time, and I mean you are going to have to take a few turns of the calendar until some search engines will attribute authority to the redirected page. Naturally, this depends on how often your page is crawled by the...

March 4, 2015

Domain Related

Reading Time: 3 minutes

According to the latest Canadian Internet Registration Authority (CIRA) one in five 18-34 year old Canadians have made a purchase on a mobile device. The CIRA announced its fourth annual .CA Factbook 2015 this last Tuesday, and within it the mobile device is becoming a central hub for ecommerce among the Canadian Youth. read_more Although the focus is on this trend, the .CA Factbook also presents the numerous statistics and findings that are related to the .CA TLD, which of course the CIRA administers, as well as Canadian internet practices and adoptions. As of 2013, over $136 million was sold in goods and services by Canadian enterprises, according to Statistics Canada, which is 11% increase from 2012. As well, the trend to buy local, or at least Canadian, as the majority of Canadians spending more money at domestic websites than international competitors. With this trend to buy Canadian, International enterprises may see a chance to increase sales by creating or partnering with Canadian sites. This potential increase, also points to this Canadian buying power as the future for ecommerce market, or at least those markets, like Canada, that have the level of internet development to allow it. Along with these statistics, CIRA also found that more and more Canadians are doing research online before coming into a store. As well, online and offline sales accounted for almost 25% of revenue by Canadian Enterprises. Canadians continue to utilize the internet to research, or complete their shopping and the importance of a effective online presence is paramount to a businesses success. David Fowler, who is the Director of Marketing and Communications for .CA summed it well, “ecommerce represents an important avenue of growth for Canadian companies. Our research found more than 40 percent of small businesses do not have websites, yet all Canadians, particularly younger adults, are increasingly making purchases from mobile devices. Canadian small business need to get online, and they need to be ready to sell on mobile.” This report also points out that 75% of Canadians now own smart phones, android, windows, blackberry or apple based, and of those 49% of their time online is spent while on their...