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Category: Domain Related

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There are a lot of people who’ve decried the way the Internet has gone from being a genuine open-source information and content resource to by and large a massive, seething marketing tool. That’s a fair enough complaint, but if you’re making it you had better by an average joe and not someone with business (or income) interests in it serving that purpose. Truth is it was going to happen one way or another anyways, and so we’re all well advised to get used to it. The explosion of advertising that has come with that and assaulted your screen at every opportunity is something you need to tolerate, but with it has come the concurrent explosion of adware that can do all sorts of nefarious things to your web-browsing devices without you being aware of it. These web security threats tend not to rest on their laurels, and these days we’re seeing the threats related to Adware morphing into different and more sneaky forms. Now of course here at 4GoodHosting, our being a premier Canadian web hosting provider has us fairly front and center for watching all of this transpire in the same way it would be for anyone working in the industry. All of this does beg the question what exactly are the interests of those who put time and effort into building and deploying this adware, but that’s a whole different discussion. Anyways, back to the topic at hand – There are both emerging and expanding problems related to Adware these days, and keeping yourself insulated from them requires more than it used to. So let’s have a look at all of that today and hopefully put you more in the know about what you need to do to stay safe from them. Adware – What is It Exactly? Adware is lurking-in-the-background software that works to display ads on computers and mobile devices. At times it’s referred to as an adware virus or a potentially unwanted program (PUP) and nearly all the time they’re installed without a user okaying any such ad. Adware is quite the troublemaker – it interferes with browsing experiences, displays excessive amounts of unwelcome pop-ups,...

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If you’re a layperson like most and haven’t heard of Kubernetes, or container orchestration systems in the bigger picture of things, then your unawareness is excusable. If you’re a web developer and you haven’t heard of either, however, you almost certainly have been living under a rock as the expression goes. These days the digital world is doing everything on the grandest of scales, and with that size of operations comes the need to be able to consolidate and store data and everything else that makes that world tick as much as it needs to tick. Now even most of the most ordinary of you will have heard of SaaS - Software as a service - and it’s likely a good many are even taking advantage of it at this very time. One of the most common instances is how, for example, you’re paying a monthly fee to enjoy the Microsoft Office suite on your desktop or notebook rather than having had to fork over big bucks all at once for a box containing a disk and a need for you to install the software. The SaaS train continues to pick up speed, and truth be told that’s a good thing - no one needs excess packaging OR having to spend time installing anything if there’s a legitimate alternative to it. With SaaS, there is - and here at 4GoodHosting we’re not unlike any other good Canadian web hosting provider in that we ourselves are benefitting from all these ‘aaS’ developments too and it’s something we’re almost certainly just seeing the tip of the iceberg of when it comes to how much of what we previously ‘bought’ hard copies of is not available as a service provided through the web. CaaS - containers as a services - is just the latest and shiniest offering in this regard. So what’s it all about, and how is it going to be relevant for who? Let’s get into that here today. Brief Background Global enterprises are more and more eager to make use of containers, with 65 percent of organizations stating they use Docker containers, and 58 percent using the Kubernetes orchestration system...

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Real-time messaging, video chatting, and just-like-that file sharing have become everyday norms in the digital world now, and it’s hard to imagine that there’s anyone who doesn’t take advantage of what these technological advances have made available to use these days. Venturing into this space isn’t without risk of venture capitalists-slash-software developers these days, as Zoom’s recent fall from grace regarding the ‘zoom bombing’ incidents have made clear. The demand for these conveniences – especially in the workplace – mean that all the big players need to be onboard to at least some extent. Now if there’s one thing we know about Google it’s that they’re not hesitant to throw their weight around and they’ll be onboard of anything to whichever extent they’re inclined. Which likely explains why they’re making strategic moves to counter their #1 rival at the top of the digital kingdom when it comes to these kinds of flash communication and sharing means. Microsoft’s Teams has made meteoric gains over the last little while (and in large part at the expense of Zoom if we’re to call it like it is), so it makes sense that Google is going to get their elbows up a bit. Here at 4GoodHosting, we can relate to the growing ubiquitous nature of these apps and digital conveniences and like any other quality Canadian web hosting provider we’re the same types of enthusiasts for them that the rest of you all are. Time during the workday is an invaluable resource, and these ones make it so that many of us are working much more effectively and on-point with co-workers. Productivity is a great thing. So let’s now get into what we’re talking about here today, how Gmail is being revamped to expand its already-significant sphere of influence over people in the world of digital communications. Big Hub Getting Bigger So here we are these past two weeks with Google having unveiled a revamped Gmail that will serve as an even bigger hub for collaboration and providing quick access to video, chat and shared files available directly from the email client. Not only is this being done in direct competition with Microsoft Teams...

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It’s plain for all to see that nearly everything is becoming increasingly data driven these days, and the explosive emergence of the IoT has fuelled a lot of that. Every effort made to harness data and either implement it or make decisions based on it is in the interests of competitive advantages, and for as long as we live in a capitalist society where only certain birds get worms that’s going to be the driving force behind much of what goes on in the digital world. Visualizations, analytics, and the ‘biggie’ – machine learning – are among other aspects of big data that are demanding more attention and more budgetary investment allowances that ever before. Machine learning in particular is kind of like an unexplored continent and it 1620 rather than 2020. Most of you who’ll be reading this blog won’t need us to go into the how’s and why’s of that, so we’ll just continue with where we’re going with all of this in today’s blog. Here at 4GoodHosting, it probably goes without saying that we’re very front and center in as far as the audience for all these developments are concerned. While anything regarding big data isn’t immediately relevant for us, it certainly is in a roundabout way and that’s very likely true for any good Canadian web hosting provider in Canada. The changes has been revolutionary and continue to be so, and so let’s get to today’s topic. While we are not shot callers or developers, we know that some of you are and as such here are 3 solid tips for applying agile to data science and data ops. All About Agile Methodologies Nowadays you’ll be hard pressed to find even one organization that isn’t trying to become more data-driven. The aim of course is to leverage data visualizations, analytics, and machine learning for advantages over competitors. Strong data ops programs are essential for providing actionable insights through analytics requires and the same goes for a proactive data governance program to address data quality, privacy, policies, and security. The 3 components and their realities that should be shaping aligned stakeholder priorities are delivery of data ops,...

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We’re coming up on 4 months into this current topsy-turvy world of ours that is the global COVID pandemic. While absolutely no one is pleased that this has transpired the way that it has, there’s going to be more than a few who’ll say it’s best to just roll with the punches and do what’s needed to get through it. Any time you have a chance to have the mettle of something tested in the climate of challenges and adversity there is the possibility for learning, and when that’s about learning about the application of what you ‘have’ there’s value in that. We imagine we are much the same as any other good Canadian web hosting provider here at 4GoodHosting in that we can’t help but take an interest in every single turn in the world of digital connectivity and the realm of e-commerce. Not so much because we work in it of sorts, but really more because the nature of what we do gives us a front row to seat to all of this. Both in what has the potential to do or become for the people who make up our clientele, and also with how it has the potential to affect the directions we’ll be taking in the future. The meteoric rise to precedence taken by cloud computing has been one such topic. One of the things that people like us and industry experts have taken notice of is how the new and challenging realities of COVID have made us all come to new understandings about our utilization of the Cloud. 3 of them in particular are ‘hard lessons’ worthy of some discussion, so that’s what we’re going to do here today. Cloudops - More Important Than First Realized For most enterprises, cloud operations have continued to be by and large an afterthought and that’s been especially true after the deployment of them. While IT organizations have given it some attention, the reality is the constraint of cloudops best practices and the use of the technology is most attributable to limited budgets and a general lack of understanding. With this pandemic those shortcomings have had a spotlight shone...

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The expression ‘the future is now’ has been bandied around for decades now with regards to new innovations, and perhaps so much so that it really doesn’t have the same weight of meaning anymore. But every once in a while we do see genuine examples of futuristic technology being realized and becoming available to everyday people. Being able to gain access to resources online through you face or fingertips definitely meets the criteria for being one of them. Here at 4GoodHosting, we’re just the same as any other reliable Canadian web hosting provider in that we fill only the basic of roles in the big picture of what the ever-expanding digital world is. But what it does provide for us is an even more engaging view of all of these advances and something of a platform to share the futuristic news with the likes of you all. So here it is - with Safari on iOS 14, MacOS Big Sur and iPadOS 14, you'll now have the abilit to login to websites using Apple's Face ID and Touch ID biometric authentication. All of this is being made possible with a technology called FIDO (fast Identity online) that's speeding our way to a future where typing in a password is by and large an obsolete approach. The term that’s being used for this is ‘biometric authentication’, and Apple made the announcement of this on Wednesday of last week at an annual developers conference. While biometric scan access means aren’t entirely new, they are stating that the appeal of this new wrinkle is that it’s faster and offers more solid security. Big Leap for Web Authentication All of this is a major boost for Web Authentication browser technology (often shortened to be WebAuthn) as it’s been constructed by FIDO consortium allies. Apple joins Mozilla Firefox, Google Chrome and Microsoft Edge among other allies here, and this is the same engine that’s been behind Windows Hello facial recognition and Android fingerprint authentication. Now of course Apple's clout in the smartphone market makes it so that any such development on their side of the fence creates a much bigger splash in the pool. And...

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Last week we talked about ways you can make sure your website is optimally indexed, and in keeping with that theme will talk about another aspect of being proactive in ensuring your website is optimally ‘positioned’ as it were when it comes to be indexed by search engines. Nearly all of you will know spam to be a reference to unsolicited, unwelcome communications through the Web rather than as jellied meat concoction that most of you most certainly don’t have in your kitchen cupboards. Truth is, however, it’s a lot easier to avoid that kind of spam than it is to avoid the email kind and the like. The fact that spam - of this sort at least - is so universally unwelcome is the reason that search engines make the effort they do to ensure those of us surfing the web for whatever reason are exposed to it as little as possible. To that end they’ve developed algorithms that evaluate a website about whether or not it’s oriented to serve ‘spamming’ purposes. Here at 4GoodHosting, we’re like any other SEO Service provider in that we know maximizing organic visibility is going to be a priority for anyone who’s having a website hosted for e-commerce purposes or any website in WordPress ,Magento ,PHP etc . There’s a lot that goes into that, but making sure your site is indexed as it should be and without anything that’s marginalizing it in that way is a big part of what’s important. So today we’re going to talk about what you can do to see to it your site isn’t ‘spamdexed’ without you even being aware of it. What’s Spamdexing? Spamdexing is defined - and loosely considering it’s an industry-lingo slang term for the most part - as an attempt to manipulate search engine rankings and generate traffic which is used later to fuel a scam designed by people who have less-than-legit intentions. How this is accomplished is these threat actors gain access to a normal, healthy website before injecting malicious keywords and links into it. It’s defined a little differently when it’s in occurring in the sphere of digital marketing and online...

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When it comes to your online presence, you’ve got to be seen in order to be heard. Reliable web hosting in Canada like the type we’ve been providing for customers for years here at 4GoodHosting will have you set up and open for business along the Information Superhighway, but that doesn’t mean you’ll be especially visible to prospective visitors moving along it. A site that is properly indexed is going to be optimally situated alongside the highway, and that’s what you want for yours - especially if it’s the primary resource for e-commerce interests. So what we’ll look at here today is 5 very doable tips that can improve the indexing of your website, and what you’ll likely find is that you don’t need to the most knowledgeable of webmasters to do them. Plus, the good thing is that you don’t need anything more than the same web browser you’ve always used to be able to test the effectiveness of what you’ve done. Let’s get right to them, because it’s fairly important to ensure that Google can index and read your website easily. Be Welcoming for Bots When Google’s bots crawl over your website, they’re looking to access information about what your website covers, how fresh the information is, and how authoritative and trustworthy you are for whatever subject it is you’re presenting yourself. This is a big part of what goes into Google presenting your website as a relevant result when web searchers search for information. Before we get to our tips for improving website indexing, we should maybe go over the ‘crawling’ part of all of this for anyone who might not be as tech savvy as others here. What does ‘Site Crawling’ Entail? Creating the website is only just the first part of the equation. You then need Google to index it to determine how and when it will be displayed to searchers. ‘Bots’ or ‘Crawlers’ are the automated programs that browse the web for content to index and these programs add information to Google’s index. There’s then an algorithm that determines which relevant information makes the cut to be served up in response to individuals Google...

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It’s been a while since we chose to go web development with the theme of our blog, and so that’s what we’re going to do today. While these are not topics that are going to have a wide-reaching appeal in as far as what’s interesting to most readers, it’s always valuable stuff and of course like any other Canadian web hosting provider a good many of our customers here at 4GoodHosting are going to be ones who are the architects and overseers of their websites. One aspect of retaining visitors and increasing the likelihood of their interacting and participating / purchasing within your web presence is to have effective redirects. This is especially true when your site grows more complex. In addition to considering upgrading and looking at different web hosting plans, you will also have more pages, posts, and URLs to deal with. There’s more likelihood of pages and posts that no longer exist, or you may have decided to simplify the URL structure of your content. Then there’s the scenario where you’ve purchased a domain name you want to redirect to your site, or another one where you want to switch domains altogether. All create the need to redirect from one website to another. However, before we get into best practices for setting up website redirects, perhaps we should define what exactly a website redirect is. What’s a Website Redirect? A website redirect is simply when one website URL (or ‘address’ as many people know it) proceeds to point to another. Type in or clicks on the original URL and you’re automatically taken to the new page or website. Provided the website redirect is functional. Now for the most formative developer knowing how to implement a redirect may be something you haven’t come to yet, but it’s probably something you’ll need to do eventually. Knowing how to implement a redirect will a valuable skill moving forward. Implementing redirects on a URL or page-by-page basis is the norm, and there are a few different types of URL redirects you’ll want to be aware of. Here they are: 301 Redirect A 301 redirect is a permanent redirect, and is the...

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We’ve talked about ‘bounce’ rates before here on more than a few different occasions, and for those of you who have any type of vested interest in the appeal of you website you won’t need to be convinced how too much ‘bouncing’ is hugely problematic. But for those who may not be familiar with the term, let’s share the definition exactly as it’s provided by Wikipedia. Bounce rate is an Internet marketing term used in web traffic analysis. It represents the percentage of visitors who enter the site and then leave ("bounce") rather than continuing to view other pages within the same site. Bounce rate is calculated by counting the number of single page visits and dividing that by the total visits. - source; Wikipedia It wouldn’t be entirely accurate to say that an advanced bounce rate is more of a problem for sites that exist for e-commerce purposes, but it’s fair to say they’re going to have more to lose. Here at 4GoodHosting, we’re like any good Canadian web hosting provider in that we know explicitly well how much of a concern this will be for customers who have a good portion of the profitability of their business - whether entirely online, or only partially - relying on a website that retains customers fairly reliably. There’s any number of reasons why a visitor may bounce, but obviously one of the primary ones is going to be choosing to move on when a page loads too slowly. Patience is in short supply all across the board these days, and it’s especially true for those utilizing the web to find what they want or need. You’ve Got 2 Seconds - Or So Here’s the issue; most website visitors expect a website to take no more than two seconds to load. Your site may offer the freshest content, the most creative design, and top-notch service, but if pages load like pouring molasses you are going to struggle to increase your monthly visitors. In the bigger picture, faster page load times equal a better user experience (UX) and with that comes much lower bounce rates. Good Stuff; Google PageSpeed Insights Google PageSpeed Insights...

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