They’re everywhere. In television commercials, newspapers, billboards signs – even on food wrappers. However, what the heck are domain names and why are they so important? A domain name is one of those things which can be crucial for your business and it is critical to own it. It contributes to building your ‘brand’ on the Internet and, yes, can become an invaluable marketing communication that can be linked to you at the blink of an eye. With proper action, your domain name would follow you for a number of years probably your entire life. Your domain name is also a capital investment. But, as the popularity of your website increases the value of domain name also increases in the same proportion. So now comes the real challenge: Choosing, in fact, your domain name for your Internet business. In today’s blog, we will discuss and lead you through key tips needed to finding the Perfect Domain Name for your business, and learn how Canadian domain names (.CA) might be advantageous for small businesses, and finally, discover how to start looking for a suitable domain name effectively. And while many of our readers come to sell online, or to promote a business, or for branding their products in Canada, you are in the right place. What is a Domain Name, anyhow? Before we get into how to select a good domain name, let's make sure we understand what we are doing. Examples of domain names include google.com, whc.ca. Think of these as online addresses that are used to access websites for business, news sources, and whatever other treasures (or oddities!) the Internet holds. On a more technical level, a domain name is essentially a string of characters that can be translated by computer systems connected to the Internet, often using a service called DNS, into what is sometimes referred to as an Internet Protocol, or IP, address. Available domain names can be registered for a yearly fee and for a period ranging between 1 to 10 years through a domain name registration provider such as Web Hosting Canada. Once registered, you can renew your domain indefinitely by paying its renewal fees....
