It was entirely possible to make customers aware of what you have and sell plenty of whatever that is long before the advent of the Internet. But the World Wide Web made marketing and making sales a whole lot easier for anyone who has that type of business and wants to see their sales increase exponentially. Commerce has been around for centuries, but eCommerce is still relatively new in the grand scheme of things. Large-scale businesses are going to have large-scale websites, but for many smaller businesses they’ll be doing just fine with a WordPress business website making them readily visible to would-be customers. If the owner behind that business is especially preoccupied with everything else then managed WordPress hosting for subscription stores is going to make a lot of sense.
That’s because as much as eCommerce makes so much more possible in the way of growing your business, it also raises the competitiveness between other businesses that are in the same space as you and equally keen to garner a larger share of the customers that are out there. It’s for that reason that many business owners will have even more on their plate than ever before too, as there’s a lot that goes into being maximum competitive beyond just digital marketing for businesses. The advantage of managed WordPress hosting is that the web hosting provider takes care of every aspect of optimizing the website so that it’s providing maximum return on the investment for the business owner who has a WordPress store.
Here in Canada this is as true for Vancouver as it is for any other big Canadian city, and Vancouver managed WordPress hosting for eCommerce comes equally highly recommended. Many of the customers that go with his option here at 4GoodHosting are our neighbors out here on the West Coast, and to a one they’re all very satisfied with the service and the perennial reassurance that their site is set up to be functioning at its very best. Which is important, because you want to have maximum visibility with potential customers at all times and especially the ones who are ready to buy and place orders.
WooCommerce is an especially popular plugin for these types of sites, and for good reason. It enables so much with regards to being able to make sales and handle requests when you’re operating an online store, and it’s really become something of a default choice for anyone who has a WordPress business website. What’s most ideal is if you can get these individuals to be subscribing to your site, and so with this week’s blog entry here we’ll provide an overview of how to add subscription services to your WordPress Store using plugins.
Time Savings & Smart Automation
Adding WooCommerce subscriptions to your WordPress site has a lot to be said for it, and it really can boost the number of people that make purchases through your site. The biggest gain is in the way iit helps to automate the billing process and saves time. There’s never any need to manually invoice your customers every single month. More consistent cash flow, fewer payment errors, and fewer payment delays are the foremost reasons why adding subscription payments to your eCommerce business is a good idea and with managed WordPress hosting for subscription stores you can do that.
Another big advantage is the flexibility in the type of WooCommerce site you can create. Some of the most popular eCommerce brands in recent years have used a subscription model for their business. Dollar Shave Club and Skull Shaver are good examples, and with each of them they really promote people signing up for recurring physical product subscriptions.
So it really does make sense to add subscription plugins to your WordPress business site if you have the type of business and sell the types of products that customers will be ‘going through’ and need to replace components or the entire unit over time. So what we’re going to do here is show you how to add subscriptions to WooCommerce, and it’s definitely something to consider with Vancouver managed WordPress hosting for eCommerce. There are multiple ways to make product subscriptions available to your customers via WooCommerce, and you can choose the one that works best for your business.
Add WooCommerce Subscriptions (Paid Option)
This is the easiest method and the one that is recommended for most WooCommerce store owners. The official WooCommerce Subscriptions extension is available and it allows you to create and manage subscription products and recurring payments for digital and physical products, monthly subscription boxes, yearly software packages, and other options. Payment gateway integrations are good here too, and there’s 25 of them including popular choices like PayPal and Stripe.
Customers are bound to have a smoother checkout experience and they can also choose a manual subscription renewal method in the event they’ve unsubscribed and want to rejoin the plan. Plus with support for automatic rebelling on failed subscription payments there’s no chance of you losing revenue.
Add WooCommerce Subscriptions (Free Plugin)
Store owners on a budget who want to add subscriptions to WooCommerce will usually go this route. The YITH WooCommerce subscription plugin is free and it lets you add subscriptions for simple, digital, or downloadable products. You can find almost any feature you want for WooCommerce with these plugins. To add this one you’ll need to install and activate it and once it is installed and activated, your WordPress dashboard will have a new menu item called ‘YITH’.
From here, you’ll want to switch to the ‘Settings’ tab and make sure the ‘Enable Subscription’ box is set to ‘Yes.’ Then proceed to open a product you want to turn into a subscription by navigating to Products » All Products. Select your subscription product and then under ‘Product data,’ you’ll need to check the ‘Subscription’ box. This will add a new option where you can set the subscription price and maximum length of the subscription.
Add WooCommerce Subscriptions for Memberships & Courses
This is likely the best choice for anyone creating a membership site or selling online courses and wants to set up subscription payments for your visitors. MemberPress is the WordPress plugin you’re going to want in these instances and it allows you to sell subscriptions, online courses, premium content, and digital downloads. It also excels with creating free video content. It will require you to create a membership website first, but once that’s taken care of you can add recurring subscription memberships with MemberPress. Then assign your WooCommerce products to your memberships.
You can also use MemberPress as a complete LMS plugin to create courses, and then use the course to prompt customers to sign up for recurring subscriptions. The simple drag-and-drop builder used to create online courses is especially good with MemberPress and it really can create an immersive learning experience. It’s also possible to drip-feed content to subscribers and add engagement triggers to lead them to your CTAs.
Many WordPress business sites users will name MemberPress as their favourite when it comes to managed WordPress hosting for subscription stores, but it’s true that finding it to be a perfect fit will really depend on what type of business you have and what types of products or services you’re aiming to have people subscribe to.
