The world of local trades has completely changed. The world has moved online, and if your plumbing business isn't making a groundswell in the digital world, you're probably invisible to the very clients that make you the most money. Gone are the days of putting an old, dirty flyer into a mailbox; a little ad in the phone book costs a lot but brings in little; or shaking hands at the local hardware store were sufficient to keep the phone ringing. Now, when a pipe bursts at 12 o'clock midnight or the main drain clogs on a Sunday morning, I can assure you, the homeowner will never be pulling out a fridge magnet to call a plumber. Instead, they will Just a few seconds ago, these customers might have hurriedly taken their mobile phones and searched the very important term to them and you: plants in here. If your business is not listed in the top three positions on Google business listings or the so-called "Local Pack", then you are losing much more than a possible job. You are, in fact, handing some immediate high-value revenue that is rightly yours to able to the work competitor who worked on their visibility strategies. Digital visibility is no longer an option in the plumbing industry. It is the new front door to your business. Understandably, it sounds complicated. A professional, lead-generating website might seem like one big jungle to you. Perhaps because your expertise lies somewhere between copper, PEX, or plumbing code approval; rather than programming PHP or working CSS. You're a tradesman; you work with your hands and prefer to be elbow-deep laying pipes in a crawl space. But I guarantee this: Going online is easier-faster-cheaper than you could have ever thought with just a little simple guidance. The website is not a programming manual; it is a business development manual. This master plan is complete and will take you step by step through the entire process, from finding that awesome brandable domain name to launching a money-making powerhouse lead machine that works for you day and night. Take note that we will bury technical jargon, focus on the only measure...
