
You are probably thinking, "VPS? Europe? What is the big deal? Isn't hosting, like, hosting?" Well, get ready, because choosing where you want to host your website, web application, e-commerce store, or even just your internal business tools is a lot like choosing the best physical location for a brick-and-mortar business. Just as a location can make or break the business of a retailer, the hosting environment and location can affect your online on what is a virtual store, digital space, consumer experience and ultimately, bottom line. Europe as part of a virtual space, is an amazing place to consider an often-overlooked option for your business setup, infrastructure. The VPS Vibe: Why It's Your Next Big Step Up from Shared Hosting Let’s start by knowing what VPS, or Virtual Private Server, actually is. If you’ve ever explored web hosting, you’ve likely used shared hosting. Shared hosting is like an apartment building. Everyone has their own unit, but they share the lobby, hallways, and laundry room. It’s very inexpensive, and it’s a great place to start with a low traffic personal blog or new endeavor. However, when one tenant decides to throw the ultimate all-night bender – loud music, lots of guests – everyone in the building has to deal with the noise, congestion, and loss of shared resources. Similarly, expect to have your website performance degraded if another user on the same server has a sudden spike in web traffic or uses a lot of resources due to a certain process. VPS, on the other hand, is a huge, strategic step up. Let's keep using the example of an apartment building. But imagine that same apartment building, but now instead of a shared apartment, you have your own apartment. You still live in the apartment building (the physical server), and are still sharing some fundamental building resources (like the electrical meter) but within your apartment, you have dedicated guaranteed resources. This means you have your own kitchen, your own bathroom, your own guaranteed space to live in, and most importantly for this discussion, your own dedicated portion of the building's internet bandwidth and electric service. Having dedicated, isolated resources means...