Last week we talked about ways you can make sure your website is optimally indexed, and in keeping with that theme will talk about another aspect of being proactive in ensuring your website is optimally ‘positioned’ as it were when it comes to be indexed by search engines. Nearly all of you will know spam to be a reference to unsolicited, unwelcome communications through the Web rather than as jellied meat concoction that most of you most certainly don’t have in your kitchen cupboards. Truth is, however, it’s a lot easier to avoid that kind of spam than it is to avoid the email kind and the like. The fact that spam - of this sort at least - is so universally unwelcome is the reason that search engines make the effort they do to ensure those of us surfing the web for whatever reason are exposed to it as little as possible. To that end they’ve developed algorithms that evaluate a website about whether or not it’s oriented to serve ‘spamming’ purposes. Here at 4GoodHosting, we’re like any other SEO Service provider in that we know maximizing organic visibility is going to be a priority for anyone who’s having a website hosted for e-commerce purposes or any website in WordPress ,Magento ,PHP etc . There’s a lot that goes into that, but making sure your site is indexed as it should be and without anything that’s marginalizing it in that way is a big part of what’s important. So today we’re going to talk about what you can do to see to it your site isn’t ‘spamdexed’ without you even being aware of it. What’s Spamdexing? Spamdexing is defined - and loosely considering it’s an industry-lingo slang term for the most part - as an attempt to manipulate search engine rankings and generate traffic which is used later to fuel a scam designed by people who have less-than-legit intentions. How this is accomplished is these threat actors gain access to a normal, healthy website before injecting malicious keywords and links into it. It’s defined a little differently when it’s in occurring in the sphere of digital marketing and online...
