When it comes to your online presence, you’ve got to be seen in order to be heard. Reliable web hosting in Canada like the type we’ve been providing for customers for years here at 4GoodHosting will have you set up and open for business along the Information Superhighway, but that doesn’t mean you’ll be especially visible to prospective visitors moving along it. A site that is properly indexed is going to be optimally situated alongside the highway, and that’s what you want for yours - especially if it’s the primary resource for e-commerce interests. So what we’ll look at here today is 5 very doable tips that can improve the indexing of your website, and what you’ll likely find is that you don’t need to the most knowledgeable of webmasters to do them. Plus, the good thing is that you don’t need anything more than the same web browser you’ve always used to be able to test the effectiveness of what you’ve done. Let’s get right to them, because it’s fairly important to ensure that Google can index and read your website easily. Be Welcoming for Bots When Google’s bots crawl over your website, they’re looking to access information about what your website covers, how fresh the information is, and how authoritative and trustworthy you are for whatever subject it is you’re presenting yourself. This is a big part of what goes into Google presenting your website as a relevant result when web searchers search for information. Before we get to our tips for improving website indexing, we should maybe go over the ‘crawling’ part of all of this for anyone who might not be as tech savvy as others here. What does ‘Site Crawling’ Entail? Creating the website is only just the first part of the equation. You then need Google to index it to determine how and when it will be displayed to searchers. ‘Bots’ or ‘Crawlers’ are the automated programs that browse the web for content to index and these programs add information to Google’s index. There’s then an algorithm that determines which relevant information makes the cut to be served up in response to individuals Google...
