It’s really all too easy to assume that you need to have some type of special savvy mixed with a whole lot of know-how to get your newly-formed website ranking sufficiently. Truth is that’s not the case. You WILL get your money’s worth if you hire an SEO expert to optimize your site, but for many of you money may be a little tight and budget constraints are what they are. Here at 4GoodHosting, we’re like any other good Canadian web hosting provider in that we like to see our newbies be successful, and out of the gate as much as possible. SEO isn’t the be-all end-all of making that happen, but it factors in quite considerably. There are quite a few things you can do to speed up this process, helping your site get better search engine rankings and more traffic much sooner than you’d expect. Here are 10 SEO tips specifically chosen with new websites in mind, and ones that are decidedly doable for even those of you with very little in the way of established SEO application knowledge. Start be targeting low competition keywords at the outset When a site is first launched, it will have a very low authority with Google. This means it will rank worse than established competitors for high competition keywords. You’re perfectly free to target those keywords, but the speediest way to generate new traffic to your site is to target keywords that are less competitive. You can determine how competitive a keyword is by using Google’s Keyword Planner. This will show you whether competition for a term is high, medium or low. Finding keywords which are less competitive gives you increased chances of ranking for them and receiving the traffic which they send. Choose to target highly competitive keywords only and you may not rank at all,meaning no organic traffic in the early days. This method is a good technique while you slowly establish your site authority. Locate your main keyword in the page’s title tag Search engines use title tags and other meta information to determine the subject matter of each page or post on your website. This is very...
