Google's “disavow links” is a useful tool. It helps you improve the ranking of your website in Google search results. However, there are exceptions: this tool can affect your search results adversely if you do not use it with proper caution. We have listed here a few things that you should know about Google's “disavow tools”.
“Nofollow links” need not be disavowed
Google's rankings of a website and other linked pages is not affected by nofollow links. Hence, there is no need for you to add these links in the disavow links file you send to Google.
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This has been made clear by Google's John Mueller that we can avoid nofollow links.
“You don't need to include any nofollow links [...] what happens with links that you submit as a disavow, when we recrawl them we treat them similarly to other nofollowed links.”
Google Webmaster Tools still shows the disavowed links
Google takes disavowed links as nofollow links. Thus, even the links are disavowed, they continue to be on display in Webmaster Tools.
John Mueller of Google has admitted this in an interview and it is not a matter of concern if these links appear in Google webmaster tools.
Google overlooks comments in “disavow file”
The comments in the disavow file are for the own use of the user and Google ignores these comments. This has also been made clear bu John Mueller in an interview.
“The disavow file is something that is processed completely automatically. If you put a lot of text in those comments in the disavow file, then nobody will be looking at them. Those comments are essentially for you, to help you understand the file a little bit better and those comments are not used by the webspam team.”
Mind swings can be dear
If you do not want a link to be disavowed, you remove that link from your disavow file and reupload the file. If you so do, the issue is Google considers the reavowed link unnatural. Google can penalize your site and harder than ever before they remove the penalty.
John Mueller explains it thus:
“Links are essentially only disavowed as long as they are in the disavow file. So, if you remove them after some point, then essentially when we recrawl and reprocess those URLs and there is no disavow file for this domain then we will treat those as normal links again.
If you remove them, then essentially you are returning them to their normal state. If they were problematic links in the past then they would be problematic links again.”
Avoid malicious intentions of harming other websites
The rankings of your website will not be affected by malicious intentions of other persons to derate your website by including it in their list of disavowed links.
“It's not that we are using this as a spam report form. So, when you get a message saying, 'You should remove this link to my website or else I'll put you on my disavow file', that's not a threat for your website. It's not a problem to have your website on a disavow file.” John Mueller
Art of finding links to disavow
Google disavow tool is a sophisticated tool and you need to exercise caution while using it. Radical and unwise use of this tool can deteriorate your website rankings irreparably. Finding the links that derate the ranking of a website in Google search is tricky and risky. You may end up losing the edge.
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