Part of being successful in today’s advanced digital technology world is being able to update your marketing strategy along with the advancement of new platforms. It was 8 years ago that Morgan Stanley, one of the most renowned Fortune 500 companies, predicted a rise in popularity of ‘Mobile Web’ compared to ‘Desktop PCs’ would be coming by 2014. That of course was spot on, and we all now know the broader and more overarching value in keeping a website responsive and mobile friendly. Here at 4GoodHosting, we’ve established ourselves as a top Canadian web hosting provide, and part of what’s given us that opportunity is the way we strive to be as informative as possible with anything from which our customers stand to benefit. We host a large number of e-commerce and business websites. While we haven’t had to convince these folks of the value of having ‘responsive’ websites, we have had to provide more clarification of just what that involves. We’re happy to do so here as well, with hopes that it adds value to what is already very affordable Canadian web hosting! Mobile’s Mega Relevancy Anyone’s who’s not considering mobile web traffic in their analytic data is likely losing significant revenue. While mobile web technology hasn’t entirely overtaken desktop, it’s quickly on its way to doing so. Be explicitly aware via which devices these new customers are entering your website and embrace how responsive web design will benefit your online marketing strategy. Defining Responsive Web Design Here’s a straightforward and sufficiently non-technical explanation - Responsive web design is one where the page loads and then operates with full functionality, whether you access the website URL with a desktop browser or a mobile browser. Site fixtures will rescale, as the page size will be taken into account. It’s important to understand that there are no separate version of mobile sites or tablet or desktop versions with responsive web design. The website is oriented for maximum flexibility, opening as it should with any respective device. The benefit of this in simple terms? Visitors enjoy optimal readability on all their favorite digital devices. And when it comes to the construction of...
