Know the Three Popular Cheap SEO Services and Their Risks

4GHadmin | 19 January 2024
Reading Time: 2 minutes

Now-a-days many businesses are hiring cheap SEO services to cut down costs. But, by hiring cheap SEO services does it really make any sense to use these services and do these SEO firms offer search engine optimization?

If you really see, there are many ways to get SEO done at a low price. Read the article to know the most popular cheap SEO services.

1. The CMS (content management system) vendor and the hosting company

Some CMS vendors and the hosting companies will add ‘SEO’ services in their packages. These packages will include automated tools which inserts code and keywords on the web pages and, then these services will submit your website to search engines like Google, Yahoo and Bing.

2. Someone who is good with computers

You may know someone’s son/cousin/nephew who is really good with computers, and they may help you with SEO on your website. This will save your money because they don’t charge much.

3. Offshore company that does everything for a low price

Offshore companies will send some unrequested emails offering great services and will also promise you in building backlinks, optimizing the web pages and a lot more for a very less monthly fee. You may be tempted seeing these offers, as they don’t look too bad.

Reasons why you should not use cheap SEO services

Using cheap SEO services just to cut costs does not make any sense because you are doing it at the expense of lost sales and revenue. The three services that are mentioned above have something in common that can be risky for you to use such services. For instance:

  1. The automated solutions that are offered by the CMS vendors and the hosting companies are outdated that have worked in early 2000’s, but presently these methods do not work. Some of these automated methods are considered as spam and your website may get penalized for using them. SEO is no more point-and-click.
  2. Your nephew may be good at HTML coding and he may create a web page for you, but that doesn’t mean that he has knowledge about SEO.
  3. Hiring offshore companies to promote your website is not a good idea because these companies use automated spam tools. Doing so is a sure way to make your site banned from Google.

SEO is more than point-and-click

SEO is not just about building links and adding keyword to your web pages, it is more than that. There is nothing like you can install on your site and you work is done.

The success of any website depends on getting the right visitors from search engines. It is necessary to understand that SEO is not a one-off project. Focusing on the short-lived optimization techniques or tactics will give you short-lived results.

It is better to develop SEO strategies that are long term. You will get better results and you can save money in long run if you use services and tools that are expensive. So, never compromise when it comes to SEO services.

For more information visit our SEO Services Page.

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The Importance of Link Building for SEO

4GHadmin | 11 February 2017
Reading Time: 4 minutes

We’re all familiar with what it means to ‘vouch’ for someone or something. That is, to say that you can attest to the quality or reliability of that individual or product. Many of those competing in the online world may not know the value of link building, however, but your Canadian web hosting provider will be explicitly aware of that value. Google of course is the world’s premier search engine, and it uses links to measure the authority of web pages. If a web page attracts links from other pages Google’s algorithm, the software it uses to rank pages and decide which page is number one for a search result increases the importance of a page – and thus how high it places in search engine results.

Search Engine Optimization consultant touching SEO button on whiteboard

So in a sense it’s just like a vouch for that page – you feel there’s value there, and you’re recommending visitors might want to consider visiting it via your page to gain more in the way of quality information on the subject.

So let’s now take a look at some of the more common link building techniques, and ones that will be much easier to incorporate into your webpages, blog, or other digital communications.

Forums

Link building techniques using forums typically involve creating a profile page and a signature link. Signature links allow links to be created at the bottom of posts or comments left in a forum. Signature links tend to be regarded as low quality though, and while they may send a measurable amount of traffic they likely won’t have any long lasting impact on the pages you link them to. These links are not merit based, and search engines – Google in particular – are getting better at ignoring these links and assigning them no value.

Link Farms

The link farm technique is a standard approach form SEO companies. A link farm can often have a vast number of websites and web pages within it, all under the control of the individual link builder. Building a link farm link allows them to offer a set number of links for a specific fee, and the extent to which this can be done is pretty much unlimited. Where link farming becomes problematic is when it’s discovered by the search engines. If that occurs – and it does much more frequently these days – the links within them will cease to have any positive impact on the sites they link to.

Directories

These are useful and can create links that are nearly guaranteed to provide some value in the sense of attracting traffic to your website. However, they are a form of spam and, as with other spam techniques, links from directories tend to not be merit based and will almost always carry next to no weight in terms of helping to increase your ranking. Notable exceptions here include the DMOZ directory and Yahoo, among others.

Hubs

These are pages created on services like Squidoo. Hub pages, or lenses as they are also referred to, are a great idea and allow people to create pages about a subject matter they are passionate about. The issue here is in the fact that spammers have also realized it’s an easy way to create pages for more illegitimate link building. As a result, using hubs as part of your link building for better SEO isn’t as highly recommended.

Blogs

Genuine blogs are a great source of landing spots for outbound links with your link building. But be wary of those that are known as SPLOGS, meaning spam blogs. They tend to be a favourite spot for link spammers. The most common technique for this spam approach is to leave a comment and associated link to their client’s website. Long story short, an outbound link of this variety will have little value other than a very small amount of web traffic, unless your comment happens to be on a high traffic popular blog. Most however tend to be deleted by the blog’s webmaster.

Social bookmarks

Once upon a time in the early days of Internet marketing, social bookmarking sites were a source of valuable links. Yet again, link spammers have spoiled that for everyone. Most of the credible bookmarking sites now categorize these links as nofollow links, so it’s best to look past them when weighing which ones might work well for you.

Connect with us at 4GoodHosting to explore a world of innovative SEO strategies, including our affordable SEO link building services that are designed to enhance your website’s authority and visibility on search engines. We understand the dynamic nature of the digital landscape and are committed to providing tailored solutions that align with your specific needs and objectives.

We are in the business of empowering our clients to surge ahead in the competitive online space. Our comprehensive approach to SEO ensures that every aspect of your online presence is optimized, and our link building services are no exception. We implement proven techniques to build quality, relevant links that boost your site’s credibility and search engine rankings.

We’re passionate about driving success and believe in collaborative growth. Let’s embark on this journey together – to a future where your website isn’t just seen, but it shines!

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